Doha: Msheireb Downtown Doha, the smartest and most sustainable fully-built city district in the world and Qatar’s destination for leisure, living and business, will be home to the first Monoprix in Qatar with the SMART Retail Solution. The announcement was made, last Monday, during an agreement Signing Ceremony between Msheireb Properties, the developer of Msheireb Downtown Doha (MDD), and Ali Bin Ali Holding, one of the largest conglomerates in Qatar and the owner of the Monoprix franchise in the country.

The signing was also attended by Mr Sébastien Farhat, the Regional General Manager of Monoprix.

To be situated at the soon-to-open Galleria mall, Monoprix will launch for the first time in the region one of the most advanced retail software solutions for an enhanced customer service. In addition to this, the store will provide its famous Concierge and the Shop & Go concepts, making the shopping experience for residents and visitors of MDD more convenient and comfortable.

Monoprix Msheireb will offer an extensive organic range of 12,000 items sourced internationally, as well as a new dine-in Qatari-food concept, sushi bar and pasta & pizza corner. The hypermarket will continue to support local initiatives and stock all local Qatari made products.

Commenting on this strategic agreement, Mr Ali Al-Kuwari, Acting CEO of Msheireb Properties, said: “Since its inception, Msheireb Downtown Doha is set to revive the city centre of Doha in the smartest and most sustainable way. We are proud that we have succeeded to work with local and international partners to ensure that all the services provided across the city centre development are in alignment with our promise to our residents and visitors. Today’s agreement guarantees an exclusive smart and convenient experience offered by one the best retail brand in the industry.”

“We are very happy with this partnership, and I would like to thank the Ali Bin Ali Group for their support and their keenness on offering top-of-the-line services to Msheireb Downtown Doha,” he added.

Nabeel Ali Bin Ali, Vice-Chairman and EVP of Ali Bin Ali Holding, commented: “As a Group, we seek out partnerships that complement our long-standing reputation and help us enrich the local market. Msheireb Downtown Doha’s infrastructure, its vision and the services, make it the most suitable platform for us to introduce our retail software solution exclusively at Monoprix Msheireb, our new store that will be servicing the new heart of Doha. We are very excited, and we look forward to the launch.”

Founded in 1932, Monoprix is a renowned French brand offering the best of food retailing along with clothing, household items, perfumes, gift items and more. The French retail chain currently has two other stores in Qatar – West Bay and Doha Festival City.

For media enquiries, please contact:
Msheireb Properties
Media Centre: Mediacentre@msheireb.com

Ms. Omneya Kilany,
Senior PR Manager,
Qanect:Omneya.kilany@qanect.com,
+97466151685

About Msheireb Properties

A national real estate development company and a subsidiary of Qatar Foundation established as a commercial venture to support the foundation in achieving the Qatar National Vision 2030. The company aims to enrich people’s lives and improve the overall quality of how they live, work and thrive by creating modern, innovative, and authentic developments.

Msheireb Properties partnered with industry leaders and experts in order to align the architectural lessons of the past with the latest in eco-friendly technologies, in order to employ a new approach to urban planning; one that combines traditional methods and modern technology to preserve the environment as well as the cultural identity of Qatar.

An emerging leader in sustainable development, Msheireb Properties’ new language is used to create buildings of a shared DNA, reviving local heritage and culture through a unified architectural idiom.

Its signature project, Msheireb Downtown Doha, is developing a blueprint for sustainable urban regeneration.

Msheireb Properties received ISO certification from the British Standards Institution for quality (ISO 9001:2015), environmental performance (ISO 14001:2015), occupational health and safety (BS OHSAS 18001:2007), and Risk Management Standard (ISO 31000:2009).

About Msheireb Downtown Doha

Qatar’s latest sustainable and walkable city district and destination for living, leisure, and business. Located in a prime location, it offers retail, commercial, residential and civic services, that will make Msheireb once more the heart of Doha.

Msheireb Downtown Doha is, also, the world’s first fully-built SMART and sustainable city district. With all buildings either Gold or Platinum LEED-certified, the district adheres to the highest standards in green building and SMART services. It revives the old commercial centre at the heart of the capital city, aiming to reverse the western pattern of urban development and to substitute it with walkable, friendly neighbourhoods. Blending the best of Qatar’s architectural heritage with modern design, Msheireb Downtown Doha is the new social hub– a place where it is enjoyable to live, work, shop, visit, and spend time with family and friends.

Msheireb Downtown Doha is home for Msheireb Museums, the first residential Mandarin Oriental Hotel in the Middle East, Al Wadi Hotel -MGallery by AccorHotels, Park Hyatt Hotel, Boutique Hotel, and Barahat Msheireb- the biggest open-air covered pedestrian square in the region. The district also has 800 modern fully-furnished residential units for rent, in addition to a range of mixed-use and commercial buildings that offer a wide array of retail and business services for the people of Qatar. 

About Monoprix

Delivering the refined and exclusive shopping experience, the Ali Bin Ali Holding in 2013 introduced Monoprix in Qatar. Founded in 1932, Monoprix is a renowned French brand offering the best of food retailing along with clothing, household items, perfumes, gift items and more. Headquartered in France, Monoprix has more than 480 stores in the country and has extended its global reach for more than 75 countries worldwide.

The French retail chain currently has two stores in Qatar – West Bay and Doha Festival City. Reflecting the company’s ambitious plans for the country and region, Ali Bin Ali Holding opened the largest Monoprix hypermarket in the world at Doha Festival City. Along with the outlet at Palm Towers, West Bay, the store in DFC offers a wide range of products and introduces a concept that creates a variety of dedicated in-store experiences for the clientele.

© Press Release 2019

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