NBK Best Retail Bank in Kuwait, and Best Loyalty/ Rewards Program in the Middle East

As part of RBI Asia Trailblazer 2021

NBK Best Retail Bank in Kuwait, and Best Loyalty/ Rewards Program in the Middle East
  • NBK strives to deliver a full-spectrum banking experience and exclusive services reflecting its leadership and excellence
  • The bank adopts unique and innovative ways to stay closer to its customers, despite the impacts of the pandemic
  • NBK Rewards Program creates a richer banking experience by designing all campaigns to cater to customers’ expectations and various lifestyles

National Bank of Kuwait (NBK) was recognized by two awards at the 12th “Annual Asian Trailblazer Awards - 2021” namely: Best Retail Banking Services in Kuwait, and Best Loyalty/ Rewards Program in the Middle East.

“Retail Banker International” magazine presents the annual Asian Trailblazer Awards, in cooperation with Middle East Economic Digest “MEED Middle East”, a leading provider of news established in 1957, specialized in economic data, and the global data provider “GlobalData” specialized in providing data and research. Its team includes 2,000+ analysts and researchers, 150+ experts in information technology and artificial intelligence, and 50+ consultants with extensive experience in strategic consulting. Moreover, RBI collaborates with the Arena International, a leading global organizer of international conferences.

RBI awards recognize the top global financial institutions in the retail banking sector. The contenders are categorized by their geographical location and grouped into regions: North America, Europe, Africa, the Middle East, Latin America, and Asia. The jury panel includes a group of consultants and analysts in the retail banking sector, in addition to representatives from world-renowned consulting firms.

Retail Banker International Asia Trailblazers Awards recognize and showcase the best in class retail banking and consumer finance companies from across the Asian continent.

This year, NBK has been recognized as the winner of the Best Customer Loyalty/reward Program in the entire Middle East region.

NBK Reward program is unique in the region that provides the bank’s credit card customers with meaningful and valuable reward points based on their card spends.

This award comes at a time when the whole world is impacted by a health crisis, which is a testament to NBK’s excellence in providing top-notch digital services, as well as its commitment to reward its customers with exceptional offers and prizes.

NBK seeks to provide exclusive and distinguished banking services reflecting its leading position in Kuwait and across the region. It is also committed to offer its customers a full-spectrum banking experience that meets their individual needs.

NBK’s strategy in meeting its customers’ needs is focused on constant communication with all segments of society and identifying their needs through various digital channels and advanced analytical methods, based on the latest artificial intelligence (AI) technologies.

It is worth mentioning that NBK Rewards Program boasts offers and rewards that are all designed to cater to customers’ various lifestyles, exceptional campaigns all year round, as well as exclusive offers and prizes that contribute to enrich the banking experience of NBK Credit Card holders.

With returning to normal life, NBK launched a variety of exceptional rewards for its customers, including cashback campaigns, salary acquisition rewards, and other exclusive offers and draws that were well-received and appreciated by customers.

From June 2020 to July 2021, NBK continued to offer outstanding banking services and products, making a qualitative leap in digital and modern banking services in the Kuwaiti market, most notably: the launch of several digital payment solutions using smartwatches and mobile phones, launching its new branch at The Avenues, offering exceptional and advanced banking services and solutions, enabling customers to make all their transactions quickly and easily through interactive devices, in addition to providing a mobile branch to serve customers during COVID-19 lockdowns, offering eQMatic Service for getting a queue number digitally, and introducing Bill Splitting through NBK Mobile Banking App.

NBK has the largest network of local and international branches with 68+ branches and 338 Automated Teller Machines (ATM), in addition to NBK Rewards Program with 900+ partner outlets.

For more information about the 2021 Annual Asian Trailblazer Awards, please visit the website:



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