MBC Group  - The destination for entertainment content amongst Arabs in the UAE

These depict how the ever-increasing appetite for MBC Groups' entertainment content across all of its channels, has led to substantial increases in both the broadcaster's Reach and Share of Audience figures during the period under review

  
MBC Group nbsp;- The destination for entertainment content amongst Arabs in the UAE

Dubai: In this fifth installment of our series on the unprecedented Covid-19 situation and its impact on TV Advertising, we examine data findings from the UAE complied over the last 2 weeks of March compared to the same period in February 2020. These depict how the ever-increasing appetite for MBC Groups’ entertainment content across all of its channels, has led to substantial increases in both the broadcaster’s Reach and Share of Audience figures during the period under review.

Arabian Media Services International (AMSI) is a part of Choueiri Group and operates as the Exclusive Media Representative for MBC Group.

*Source: AETOSWire

Contacts:

Choueiri Group
Assad Jamil, +97144545454
ajamil.mr@choueirigroup.com 

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