Riyadh - AMC Hafr Al Batin 8 is another impressive step in the evolution of the cinema experience in Saudi Arabia delivered by global leader, AMC Theatres. Officially opening on the evening of August 13th 2020 with a screening of the Saudi directed and produced feature SHAMS Al-MAAREF. AMC Cinemas was pleased to welcome the General Supervisor of Development in Hafar Al-Batin Governorate who announced the official opening, in the presence of government officials, guests of honor and members of the company’s executive team.

AMC Hafr Al Batin 8 boasts the best of what AMC Cinemas is deploying in its rapid expansion across the Kingdom – including industry leading in-auditorium experiences, exceptionally creative food and beverage offerings and remarkable service.

Greeting Guests on arrival to the cinema is AMC Cinema Souq, a reimagined and fully customizable food & beverage concept. AMC Cinema Souq treats moviegoers to classic cinema fare, restaurant quality hot foods, one-of-a-kind deserts, creative handcrafted beverages from our AMC MacGuffins Mocktail & Coffee bar as well as movie merchandise and much more. ​The best part of AMC Cinema Souq is you.  With an unconventional open floor plan, you set the pace – whether leisurely shopping or moving with precision. ​No ticket, no problem. Come on in and enjoy AMC Cinemas food & beverage offerings anytime you like. Cinema Souq is available to everyone.

Complimenting AMC Cinema Souq is a cutting edge in-auditorium experience. Every auditorium at AMC Hafr Al Batin 8 is fully equipped with a massive screen, 4K Barco laser projector, immersive surround sound with Luxe Recliner and Plush Rocker seating throughout. Every seat is appointed with a table and USB charging port for ultimate comfort.

Commenting on the evening John Iozzi, Managing Director of AMC Cinemas said: “It gives us great pleasure to open our newest location in Hafr Al- Batin. We are truly blessed with the opening night turnout and share in the local excitement of this first-class cinema. In the coming weeks I look forward to sharing many more AMC Cinema experiences with the people of KSA as we urgently expand our footprint in Saudi Arabia and continue to provide our Guests with innovative cinema formats tailored for every taste.”

About AMC Entertainment Holdings, Inc.

AMC (NYSE:AMC) is the largest movie exhibition company in the United States, the largest in Europe and the largest throughout the world with approximately 1,000 theatres and 11,000 screens across the globe. In Saudi Arabia, AMC has partnered with SEVEN (Saudi Entertainment Ventures) in the development of cinemas across the Kingdom. AMC has propelled innovation in the exhibition industry by: deploying its Signature power-recliner seats; delivering enhanced food and beverage choices; generating greater guest engagement through its loyalty and subscription programs, web site and mobile apps; offering premium large format experiences and playing a wide variety of content including the latest Hollywood releases and independent programming. AMC operates among the most productive theatres in the United States' top markets, having the #1 or #2 market share positions in 21 of the 25 largest metropolitan areas of the United States. AMC is also #1 or #2 in market share in 9 of the 15 countries it serves in North America, Europe and the Middle East.

For more information, visit www.amctheatres.com 

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