DUBAI, 10th June, 2017 (WAM) -- Dubai Electricity and Water Authority, DEWA, has launched the Let's make this summer green campaign for the second year running.

The drive is part of DEWA's efforts to establish the foundations of environmental sustainability, support sustainable development in the Dubai and raise awareness about the importance of energy and water conservation, especially during the summerThe campaign will run until the end of August. It focuses on several guidelines including rationalisation of consumption during the holy month of Ramadan, reducing power consumption during peak hours, 12 noon to 6 pm, setting the AC to 24C, tips for when away on summer vacation, fixing water leaks, and installing drip irrigation systems.

"The campaign is part of our ongoing efforts to establish the foundations of environmental sustainability and support the sustainable development of Dubai by using electricity, water, and natural resources sensibly, to ensure their sustainability for generations to come. We urge everyone to adopt a conscious and responsible lifestyle, especially during summer time," said Saeed Mohammed Al Tayer, Managing Director and CEO of DEWA.

He added, "These efforts contribute to achieving the vision of Vice President, Prime Minister and Ruler of Dubai, His Highness Sheikh Mohammed bin Rashid Al Maktoum, to promote sustainable development, and reduce Dubais carbon footprint according to the Dubai Plan 2021, which aims to transform Dubai into a smart city whose environmental elements are clean, healthy and sustainable, and DEWAs vision to become a sustainable innovative world class utility.""This summer initiative is a continuation of the series of initiatives, programmes and awareness activities launched by DEWA throughout the year. DEWA managed to reduce water usage over the past eight years through its various campaigns, and managed to save 1.54 gigawatts of electricity, and 6.2 billion imperial gallons of water, saving AED957 million, and limiting carbon dioxide emissions by over 813,000 tonnes, which is equivalent to the cultivation of 944,000 trees. The great impact of these savings is presented in support of the sustainable development process in Dubai, and the UAE in general," Al Tayer concluded.

Copyright Emirates News Agency (WAM) 2017.