28 August 2007
Leading Multilingual Software Publisher to Highlight Latest Solutions for Arabic Users

Leading multilingual software publisher, WinSoft, will release a new version of its Tasmeem family - the most comprehensive Arabic typesetting and design tool, and the latest version of its number-one selling and easy-to-use localised database software - FileMaker - at GITEX TECHNOLOGY WEEK, the region's single largest event for technology.

At the event, to be held at the Dubai International Convention and Exhibition Centre from September 8 - 12, WinSoft will also highlight its range of exciting and innovative solutions dedicated to Arabic users.

"For over 20 years, WinSoft has been committed to providing Middle Eastern-enabled software and developing applications in Arabic - a language of communication for more than 1.2 billion people globally," said Pierre Blangero, Chairman and CEO, WinSoft.

"The Middle East holds huge potential for localised and developed software. GITEX, which is a leading regional event that brings together resellers and end-users from Oman to Morocco, is a great opportunity to organise face-to-face business meetings and demonstrate our latest offerings to our Arabic-speaking customers.

"Visitors will have the opportunity to experience firsthand how our solutions, including FileMaker Pro for Arabic users that easily helps manage projects, people and assets.

"Additionally, we will conduct live demonstrations of how Tasmeem helps retain the beauty and legibility of Arabic script, even when computer-generated, and more."

"We are confident Tasmeem will appeal to all Arabic users and with Tasmeem Creative Edition, the new family member, designers will enjoy producing material including advertisements, cover pages and greeting cards," said Kamel Gaddas, VP Business & Development, WinSoft. "They will also be able to experience exciting new avenues to bring out the best of Arabic script, explore more creative possibilities and achieve new levels of productivity."

At GITEX 2007, WinSoft is also collaborating with Adobe to exhibit the latest release of Adobe products for creative professionals (including Creative Suite ME, Photoshop CS3 ME, Illustrator CS3 ME, InDesign CS3 ME and Acrobat 8).

Stand details for WinSoft: Hall 4, Stand C4-20a.

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About WinSoft SA (www.winsoft.eu)
WinSoft, a French software company based in Grenoble and founded in 1985, is specialized in the design, development, localization and publishing of software in emerging markets. As a strategic partner of Apple Computer, Aldus in the past and Adobe Systems since 1995, WinSoft has extensive experience in helping software publishers successfully to introduce or expand their business in Central and Eastern Europe, the Middle East and South East Asia. WinSoft expertise ranges from software engineering and localization, to production and sales, right through to in-country marketing and distribution.

© Press Release 2007