Driving pleasure in the BMW 3 Series is reaching new heights yet again in the 2010 model year. Carefully conceived modifications in design, a thoroughly updated and extended range of engines, as well as innovative model features give both the new BMW 3 Series Coupé and the new BMW 3 Series Convertible even greater appeal and style.
New design features at the front, side and rear give even greater emphasis to the sporting and elegant character of the BMW 3 Series Coupé and Convertible. As an additional highlight, these new models now feature headlights with newly designed contour lines, a modified structure and innovative light technology. The modifications in design make the silhouette of both models even sleeker and more dynamic as a sign of superior performance.
New exterior colours and a modified range of leather upholstery sets further highlights in the looks of the new BMW 3 Series Coupé and the new BMW 3 Series Convertible.
The top-of-the-range BMW 335i is available on all body variants of the new BMW 3 Series model range and comes with a VALVETRONIC 3.0-litre straight-six featuring BMW TwinPower Turbo Technology, combining supreme output of 306 hp with fuel economy and CO2 management. As an option the BMW 320i, BMW 325i and BMW 330i are available in both body variants with six-speed automatic transmission.
The new BMW 3 Series model range is a class leader in its category in emissions reduction, and has been designed around BMW's robust EfficientDynamics strategy that encompasses many technology innovations to offer outstanding performance and a reduction in fuel consumption and CO2 emission.
The new BMW 3 Series Coupé and the new BMW 3 Series Convertible come as standard with an optimised sports steering wheel incorporating multifunction controls. The shift paddles on the steering wheel featured in combination with the optional Sports Automatic transmission now incorporate a new control logic.
The wide range of services offered by BMW ConnectedDrive highlights the innovative character of the new BMW 3 Series Coupé and the new BMW 3 Series Convertible. Appropriately networked to their surroundings, the models offer both optimum comfort and safety as well as a wide range of useful entertainment functions including optimised integration of the mobile telephone and external entertainment devices into the car's internal iDrive control system.
The new BMW 3 Series Coupé and Convertible are available from all exclusive BMW importers in the Middle East.
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About The BMW Group:
The BMW Group is one of the most successful manufacturers of premium automobiles and motorcycles in the world with its BMW, MINI and Rolls-Royce brands. As a global company, the BMW Group operates 24 production facilities in 13 countries and has a global sales network in more than 140 countries.
The BMW Group achieved a global sales volume of approximately 1.29 million automobiles and over 87,000 motorcycles for the 2009 financial year. Revenues for 2009 totalled euro 50.68 billion. At 31 December 2009, the company employed a global workforce of approximately 96,000 associates.
The success of the BMW Group has always been built on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy. As a result of its efforts, the BMW Group has been ranked industry leader in the Dow Jones Sustainability Indexes for the last five years.
For the further information and photos please visit the media website http://www.press.bmwgroup.com or contact:
Leanne Blanckenberg, Corporate Communications Manager,
BMW Group Middle East
Email: leanne.blanckenberg@bmw.com
Telephone: +9714 313 2615 or +97150 659 7037
Laura Fanning, d'pr for BMW
Email: laura@d-pr.ae
Telephone: +971 4 3444901
© Press Release 2010
