Muscat, 17 July 2011: When you ask one of Oman's leading racing drivers like Seif Al-Harthi, what makes them love the Mitsubishi Lancer EX, his answer would be that the GT 2.0 in particular matches the bold and competitive personality of the modern rally driver.
Seif Al-Harthi has been a great devotee of the Mitsubishi Lancer EX for many years and believes the Lancer EX 2.0 GT helps him to feel that the road is his when he gets behind the steering wheel on any rally track. He finds the Lancer EX gives him an amazing blend of control and steering capability that he needs to tackle the toughest of circuits combined with a smooth ride and great performance that makes this car the ideal choice of a true rally driver.
Rally driving is one of the most demanding sports that a car can undertake but Seif has found that the Mitsubishi Lancer EX 2.0 GT is an outstanding partner for him. The powerful 2-litre engine copes well with all driving styles and combined with a class leading gear box this ensures that the car maintains a perfect balance of performance and fuel consumption, something invaluable on the toughest rally terrains.
Speaking about his passion for the car and how it enhances his bold personality as a driver, Seif explained: "Driving enjoyment and excitement are some of the things that I can only get when I am behind the wheel of the Mitsubishi Lancer EX. It gives me a fantastic feeling whether I drive it in a rally or on any normal road. It has all the features to ensure my total satisfaction as a competitive driver."
"I have won first-place in Rally Oman using my loved Mitsubishi Lancer EX and I am now looking forward to achieving great things again in the next championship which is going to be in the coming October. I believe that no car can give me what the Lancer EX does when competing at the highest level."
The Lancer EX 2.0 GT is just one a number of Lancer EX models made available by Mitsubishi Oman and the company is convinced that "Whatever your Personality, There's a Lancer EX for you".
The current Lancer EX campaign features five different personalities - Ambitious, Bold, Calm, Mysterious and Practical which are tailored to suit one of three different Lancer EX models from the range of GLX 2.0, GLS 2.0 and GT 2.0.
In addition to regular advertising medium - Mitsubishi Oman has also introduced a special facebook page -http://www.facebook.com/lancer.ex.oman for individuals to share the type of personality they are plus a Micro website that will allow people to down load images, get screen savers of the Lancer EX for their laptops or their mobile phones and find out their own personality by taking part in a short quiz.
For more information please log on to www.lancer-ex-oman.com.
To find out more about how your personality can fit the new Mitsubishi Lancer EX - simply call 24 58 4000 or visit your local Mitsubishi showroom and arrange to test drive one or more of the new range. Mitsubishi Oman has showrooms in Muscat, Sohar, Musannah, Nizwa, Ibri, Sinaw, Samail, Barka, Ibra, Sur, Jalan Bu Ali, Salalah, Buraimi and Dibba.
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© Press Release 2011
