Dubai: Sumo Sushi & Bento, the originator of family friendly sushi dining in the UAE and throughout the GCC and EU has taken its offerings to new levels of luxury, launching UAE’s first Gold Sushi Box. Launched recently, the box consists of 46 pieces of sushi rolls, with 6 pieces of sushi Roll wrapped in edible 22 karat gold.

Sumo Sushi & Bento is one of the Japanese originators in the region for more than 21 years, providing a unique family friendly, Japanese dining experience to its patrons across 15 outlets in the UAE. It has fun unique products that offer quality and value.

Available at just AED 500, Sushi fans will be able to indulge in flavours of gold in the newly launched Gold Sushi Box. They will also have access to a raffle draw entry, with a chance to win AED 50K worth of gold. Sushi afficionados can avail this offer at any of the participating outlets located at Dubai Media City, Jumeirah Lakes Towers, Town Center and Al Murooj until 16th October. It is valid for dine-in, take away and delivery. The winners of the raffle draw will be announced on 24th October.

“Dubai is well-known for its glittery lifestyle, fabulous architecture, and fine-dining restaurants. After a phenomenal response of the Fashion Meal, we developed this unique product incorporating our customers favourite rolls with an added gold embellished roll for the discerning customer. As such, introducing a Gold Sushi Box was a natural fit. We are only selling 500 boxes which means that the chances of winning are much higher.” said Ms. Julianne Holt-Kailihiwa, CEO, Sumo International Inc. LLC.

Seven days a week, Sumo Chefs serve up a wide variety to please any palate from the popular bento boxes, noodle dishes and traditional sushi to the ever famous and Signature Samurai, Sushi Sandwiches, Poke Bowls and Salmon Lovers Bento. The sushi menu offers an extended range of healthy options and quality food at value prices. For more information, please visit  or call 800-7866(SUMO) for more details.


Press Contact:
Alisa D'Souza
Founder & Public Relations Consultant
T: +971 4 4419525

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