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Dubai, United Arab Emirates: Shure, a global leader in audio electronics, showcased a wide-range of complete audio ecosystem solutions at Workspace exhibition, signaling a new era for the brand. The exhibition which took place 31 May – 2 June, as part of the Middle East Design & Hospitality Week, which was attended by commercial design professionals, looking to upgrade how their work environments look, feel and operate.
Regardless of space, sector or business, Shure’s latest audio ecosystem range provides networked audio solutions for environments of all types, from small meeting rooms to large conference spaces, with unmatched ease of deployment, less complexity, and remote management.
Shure’s participation at Workspace, targeted professionals from the education, corporate, hospitality and SME sectors, who were looking to enhance their audio systems. As professionals in the region reassess working from the office, from home, or a mix of both, Shure’s technology solutions can adapt to the new norms of working, by ensuring users can experience a high-quality, more unifying audiovisual conference experience - regardless of location.
The new conferencing audio ecosystem comprises of microphones, a loudspeaker, an audio-conferencing processer and software, applications and accessories. Key product highlights include:
MXA910 Ceiling Array ideal for classrooms includes state-of-the-art array microphone technology with Shure IntelliMix DSP — comprising Acoustic Echo Cancellation, Noise Reduction, and Automatic Mixing — for exceptional, unprecedented control. The new patent-pending Autofocus™ Technology continually fine tunes the position of each lobe in real time, for consistent sound when participants lean back in their chairs or stand up. It also provides "voice lift" technology, which restores the natural speech level of the talker evenly throughout the room, just enough so audience members can hear each other clearly without straining.
MXA710 Linear Array works best in all corporate environments and is designed for high-quality audio capture. Whether it’s under or next to a wall-mounted display, suspended from the ceiling or flush mounted in a table, the low-profile form factor of the MXA710 subtly blends into any meeting room aesthetic without sacrificing audio quality. Available in two lengths and three colors, it is an ideal alternative for spaces where flexible mounting options are required.
Microflex MXN5-C Networked Loudspeaker provides high-quality speech reproduction for AV conferencing applications. PoE-enabled with an onboard amplifier housed in a low-profile design, this loudspeaker includes one Dante input and two Dante outputs, optimized for easy installation in drop-ceiling configurations. Designed by Shure, it integrates seamlessly with the Company’s AV conferencing audio ecosystem of networked hardware and software for a complete audio solution.
MXA Network Mute Button is designed for easy muting of Shure networked audio products, including Microflex Advance Array Microphones as well as the IntelliMix® P300 and IntelliMix Room DSPs and ANIUSB-MATRIX. It provides simple, programming-free “mute sync” functionality for one or many networked devices in a room and is also compatible with third-party control systems via command strings.
In addition to these new hardware solutions, Shure is releasing updates to multiple software solutions, including version 2.0 of the groundbreaking IntelliMix Room Audio Processing Software, Designer 4.2 System Configuration Software, and the now free SystemOn 4.2 Audio Asset Management Software for remote troubleshooting.
The new products and solutions are compatible with Shure’s key strategic partners to ensure crystal clear audio collaboration. These include Microsoft Teams, Zoom, Huddly, Barco and Logitech, to name a few.
© Press Release 2021
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