Hosts food campaign to reward regular diners with weekly prizes totaling 20,000AED

Sharjah, United Arab Emirates; November 06, 2013:  Sharjah City Centre, the community's favoured landmark has unveiled its newly modernized and expanded dining area and to celebrate, the mall is hosting a month-long food campaign rewarding diners and the chance to win 20,000AED in prizes. With fast food outlets and cafés contributing a significant amount to the overall performance of the mall, Sharjah City Centre is creating an enhanced dining experience with greater comfort and convenience for visitors. 

"Sharjah City Centre's dining area is always one of the busiest and popular areas of the mall and to meet the demands of the community, we have invested in a complete upgrade of our food court," said Abdulhamid Bukhashem, Senior Manager for Sharjah City Centre. "Diners can now enjoy a modern, more welcoming atmosphere and we're pleased to offer our regular diners and visitors with more rewards, the more they visit and dine."   

Visitors to Sharjah City Centre can now dine in contemporary new surroundings, fitted with new furniture, brighter lighting and more accents such as plants and greenery. In addition, to accommodate more diners and families, the mall has expanded its food court seating area  to accommodate a total capacity of 500 to meet the demands of peak dining periods.  

To celebrate this exciting transformation, throughout the month of November Sharjah City Centre is rewarding all 'foodies' who regularly dine at the mall with chances to win prizes with its 'Eat & Win' campaign. With every 30AED minimum purchase at any of Sharjah City Centre's 16 restaurants, fast food outlets or cafés, diners will receive a 'Stamp & Win' card. With every three stamps collected, visitors are eligible to enter the weekly draw to win one of five Gift Card prizes of a 1,000AED shopping spree each - for a total of 20,000AED in prizes to be given away.

For those looking to try out their good fortune, shoppers who collect stamps upon making the minimum dining purchase bewteen12noon-5:00pm will receive a Fortune Cookie for instant chances to win a variety of food-related prizes including free meals, 2-for1 deals and more. Finally, shoppers dining in the new food court can also take a fun photo of themselves, and post it up on Sharjah City Centre's popular Facebook page for additional chances to win 200AED prizes each for a total of five winners.  

Sharjah City Centre houses a variety of restaurants, fast food outlets and cafés for shoppers to enjoy including: Max Chicken Restaurant, Hardee's, Al Safeer Restaurant, Bombay Chowpatty, Panda Chinese Restaurant, KFC, Pizza Hut, Shamiana Restaurant, and McDonald's.  For the health conscious, there is Grab N Go. Coffee lovers can choose from Café Planet, Second Cup or Dunkin Donuts; and to satisfy one's sweet tooth - Baskin Robbins, Cold Stone Creamery, Yummy Tummy and Chillaxy serve the perfect dessert.

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About Sharjah City Centre
Sharjah City Centre is located in the heart of Sharjah, along the main Al Wahda Street. Developed and managed by Majid Al Futtaim Properties, the centre features a convenient mix of over 120 value-oriented stores from major international brands such as New Look, Sun & Sand Sports and Aeropostale. Since 2011, Sharjah City Centre has introduced over 20 new brands to its offer including Toys 'R' Us and Fabindia. Other leisure and entertainment facilities in the mall include a Magic Planet family entertainment centre and 16 fast food outlets, positioning Sharjah City Centre as one of the dominant shopping malls in the Emirate for smart shopping choices that cater to the immediate needs of the community.    

About Majid Al Futtaim Properties
Majid Al Futtaim Properties is the leader in the ownership, development and management of ‎shopping malls, Hotels and complimentary mixed use communities in the Middle East and North Africa (MENA). Majid Al Futtaim Properties has changed the face of shopping, leisure and entertainment across the region with 16 world-class malls operating in the UAE, Bahrain, Oman, Egypt and Lebanon with a combined gross leasable area (GLA) of over 1 million sqm and more than 2,800 tenancies. In April 2013, Majid Al Futtaim Properties opened its first mall in the Levant region and other projects are currently under development in Cairo, Egypt and Beirut, Lebanon. The Company's shopping malls continue to witness a steady increase in footfall with more than 160 million visitors in 2012. Majid Al Futtaim Properties has earned numerous accolades and awards from international organisations that have recognised its leadership and the quality of its properties. 

Majid Al Futtaim Properties has four flagship shopping malls; three in Dubai and one in Bahrain.  In Dubai, Deira City Centre boasts over 370 stores, leisure and entertainment facilities and over 50 restaurants and cafes; Mall of the Emirates houses over 560 international retail brands, including 80 luxury stores and the world-renowned Ski Dubai; and Mirdif City Centre offers visitors a mix of retail, leisure and entertainment options including 465 stores and iFLY Dubai, an indoor skydiving centre. Bahrain City Centre is the largest shopping, leisure and entertainment complex in Bahrain with more than 380 international brands including 60 dining options, and features Wahooo!, the region's first  region's first indoor- outdoor waterpark. 

Majid Al Futtaim Properties also owns nine hotels in the UAE and one in Bahrain, all of which are linked to the company's shopping malls.  The hotels' strategic proximity to the company's shopping malls promotes direct access to a wider international demographic and attracts more than 1.2 million guests annually. 

The Company is currently developing three master-planned communities.  The Wave, Muscat, a joint venture with the Government of Oman; will combine more than 4,000 beautiful properties, Almouj Golf, Almouj Marina, four premier hotels and new retail, leisure and dining opportunities at a seafront address in the new heart of Muscat.  The 250,000 sqm Waterfront City development in Beirut, Lebanon, a joint venture with Société Joseph Khoury & Fils Holding SAL, will feature over 1,500 residential homes, an office district, shopping mall, two international hotels, as well as multiple parks and a marina front promenade.  Al Zahia, developed by Sharjah Holding, a joint venture between the Government of Sharjah and Majid Al Futtaim Properties, will be a fully integrated community featuring a range of villas, apartments and commercial units.

For more media information, please contact The Portsmouth Group:
Ahmed.alzein@theportsmouthgroup.com 
Nerry.toledo@theportsmouthgroup.com

© Press Release 2013