02 October 2007
New products available on Dubai-Copenhagen route

Scandinavian Airlines (SAS), the award-winning multi-national airline for Denmark, Norway and Sweden and the leading carrier in Scandinavia, has enhanced its SAS Business Class with a number of additional services to ensure simpler and more hassle free travel. The new products will be available on SAS' long-haul network, including the thrice-weekly Dubai-Copenhagen route which launches 1 November.

The new products include the introduction of a last-minute 'A' class business cabin fare, a new comfort kit, upgraded audio visual on-demand (AVOD) and a 'breakfast on-the-go' concept.

"SAS' new 'A' class ticket has been designed for business travellers that have to make last minute travel decisions. The fare is available right up until departure and guarantees passengers a seat in SAS Business Class," said Magnus Engstrom, General Manager UAE, SAS.

"Passenger satisfaction is SAS' primary objective, and as a result of increased security check-in regulations, we have also introduced a new detachable comfort kit with a see-through one litre bag."

In addition, SAS will also offer the 'Grab & Go' breakfast concept on flights that arrive in the morning. Passengers will have the option of being served onboard or departing with their breakfast.

The airline has upgraded its in-flight entertainment system with additional audio channels. SAS now offers 30 audio channels and 46 video titles onboard.

The new products will also be available on all other non-stop long-haul SAS routes between Copenhagen or Stockholm to Bangkok, Beijing, Chicago, New Work, Seattle, Tokyo and Washington DC.

Bookings and further information on SAS is available on-line at www.flysas.com or www.sasgroup.net.

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For further information please contact:
Sarada Chellam
MCS/Action, PO Box 20970,
Dubai,
United Arab Emirates.
Tel: +9714 390 2960;
fax; +9714 390 8161
Email: sarada.c@actionprgroup.com

© Press Release 2007