24 November 2012
REDTAG, known as a popular value fashion, lifestyle and home ware retailer, has announced the official opening of their exciting new store in Markaz Al Bahja. This leads to the expanding operations in the Muscat region with the opening of their third major outlet in the country.

Dr. Ibrahim bin Abdullah bin Salim Al Rahbi, General Directorate Seeb Municipality, Muscat Municipality along with REDTAG's Country Manager&  other officials, inaugurated the new showroom in the presence of selected guests and media representatives.

The new REDTAG store is all poised to unleash amazing features with its collection which can be enjoyed by residents of Oman. The store will evoke quality, convenience, comfort, credibility and all that's needed to make shopping fun and fulfilling. In its all-encompassing ambience, friends and families will also experience clothing that is always fashionable, always affordable. Add to it the signature REDTAG warmth and we know why customers from around the world feel that they have found their ultimate shopping destination here.

The rapid growth of the REDTAG brand in recent months has led to the decision to expand its operations. With this new location it will not only be convenient for shoppers in Muscat region but it will also allow the company to display the wide range of products and facilities they offer to even greater effect than in the past with an added facility.

Commenting on the launch of the new showroom, Mr. Nasser Kunnumal - Country Manager for REDTAG said: "We are delighted to be officially opening our second Muscat showroom here in Markaz Al Bahja - reflecting the continuing growth and expansion of our business here in the Sultanate."

Visitors to the new showroom will also be able to benefit from the ongoing offer of free shopping of RO 3 with every purchase of RO 10.

REDTAG has always focused on shopper satisfaction and this has been the single most significant factor for its phenomenal growth and popularity. Being a value-focused retailer offering a range of fashions for the entire family and home-ware for budget-conscious shoppers, the REDTAG brand offers the latest in fashion and accessories for men, women, children, infants and newborns, supplemented by comprehensive range of merchandise for the home like dining, bed, bath as well as home décor items and toys. Add a one-stop shopping destination concept and the REDTAG brand becomes a compelling proposition in the retail market.

'By opening our 3rd  REDTAG store in Oman, we have taken a significant step forward in our plan to position REDTAG as a fashion retailer that makes the shortlist of any price-sensitive shopper in Oman. REDTAG is already a force to be reckoned with in KSA, Bahrain, Kuwait, Qatar, UAE, Yemen and Jordan. "We want the brand to achieve the same stature in Oman during 2012. Shoppers at the Markaz Al Bahja store can expect to select from a range of latest in fashion wear and home ware at affordable prices. They can also expect to see new collections in the store regularly," the Country Manager further added.

About REDTAG
The Dubai based REDTAG brand, which upholds a lifestyle that is 'always fashionable, always affordable', is aimed at the mid-market segment looking for value in the products they buy. REDTAG fashion wear and home ware products are carefully selected keeping in mind shoppers for whom the quality of the goods they buy are as important as the price they are prepared to pay for them. This emphasis on product quality and carefully considered customer profiling underlines the secret of REDTAG - providing a value proposition that combines good quality fashion merchandise at very affordable prices offered in a customer-friendly shopping environment.

© Press Release 2012