Riyadh, Saudi Arabia: Following the global launch of Huawei’s innovative Kirin 980, international technology media have recognized the new chipset at IFA 2018. The Kirin 980 chipset received 7 top awards for its combination of high performance and energy efficiency, delivering several world-firsts and a significant leap forward on the already impressive Kirin 970.

Awards

Android Authority presented the Kirin 980 with a “Best of IFA 2018” award. The new high-end chipset was praised for its impressive performance and energy efficiency. Android Authority is a global publication dedicated to the world’s most popular operating system. It receives over 50 million readers monthly.

Digital Trends awarded the Kirin 980 with an “Editor’s Choice” and “Best of IFA 2018” accolade. The chipset was praised for being a significant improvement over the already impressive Kirin 970 and being “so fast, it can probably slow down time.” Digital Trends is a premier source for technology news and product reviews. It attracts over 25 million readers monthly.

Expert Reviews gave the Kirin 980 a “Best of IFA 2018” award for being the world’s first full SoC manufactured on a 7nm manufacturing process and the improvements it brings to photo and video capture. Expert Reviews provides authoritative and independent technology reviews based on in-depth testing to help consumers find the perfect products to buy. It attracts seven million unique monthly visitors.

T3 presented Huawei with an “Innovation Award” for the Kirin 980. It commented that improvements to processing power and efficiency have resulted in faster phones, with better battery life and improved user experiences. T3 covers the latest gadget and technology news, reviews, buyer's guides and features for smartphones, laptops, audio, gaming, fitness and more. It attracts seven million unique monthly visitors.

Android Headlines recognized Kirin 980 with a “Best of IFA 2018” award for how the chipset “rethinks architecture in the name of efficiency.” The chipset was also praised for having “more options for handling tasks based on how demanding they are without wasting energy.” Android Headlines is a global website dedicated to Android news and reviews about technology, as well as business topics. It reaches 3.83 million readers.

GadgetMatch also recognized Kirin 980 with a “Best of IFA 2018” award, stating that “Huawei takes artificial intelligence seriously in its products” and highlighting its Dual-NPU for improved AI capabilities.

TechSpot awarded Kirin 980 with a “Best of IFA 2018” award, praising it for being “stunningly small” while “packing an array of impressive features.” Techspot is a leading computer and technology publication read daily by tech enthusiasts, IT decision makers and gamers. It has over six million monthly readers.

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About HUAWEI Consumer Business Group (CBG)

HUAWEI Consumer Business Group (CBG) is one of HUAWEI's three business groups, providing a range of products including smartphones, tablets, and mobile broadband devices. HUAWEI’s products and services are available in more than 170 countries and are used by a third of the world’s population, ranking third in the world in smartphone shipments in 2017.

Year on year growth was reflected in HUAWEI’s rise as a globally recognized premium brand. In 2017, HUAWEI was named number 49 on BrandZ’s Top 100 Most Valuable Global Brands, number 88 in Forbes World’s Most Valuable Brands and number 40 on the Brand Finance Global 500 Most Valuable Brands lists. In this year’s Fortune 500 HUAWEI climbed up the list to the 83rd place from the 129th of last year with a revenue of $78.51 billion, making the top global 100 for the first time.

As a leading technology company, HUAWEI invests more than 10% of its annual sales revenue to research and development efforts, and has established 16 research centers around the world. Among these facilities is he HUAWEI Aesthetics Research Center in Paris. HUAWEI’s newest R&D center is the Max Berek Innovation Lab in Wetzler, Germany, where HUAWEI and Leica are jointly researching technologies to improve mobile device camera and image quality. Huawei also established more than 10 laboratories in China, Europe and other locations and operates through these sites with more than 600 partners.

For more information please visit: www.consumer.huawei.com/sa

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