Dubai, October 02, 2011: Honda, one of Japan's largest automobile manufacturer and among the most popular brands in the UAE is revving up to make an impactful return to the Dubai International Motor Show with the much anticipated regional reveals of two popular models.
Al-Futtaim Honda, exclusive distributors for Honda vehicles, motorcycles, marine engines, power products and parts in the UAE confirmed Honda's presence at the five-day motor show.
Mark Kass, Regional Managing Director of Al-Futtaim Honda believes the Honda brand consolidated its position in the UAE and is ready to shift gears after the challenging few months which included supply constraints due to the earthquake in Japan and recalls on some models.
He said: "The last few months have been both exciting and challenging. With supply now returning to normal levels we are confident of closing out the year on a strong note.
Commenting on the motor show Mark said: "All of us at Honda are extremely excited to return to the Dubai International Motor Show. The show will offer us an opportunity to engage with our customers and demonstrate Honda's unique technology. We will also use this opportunity to launch two popular and exciting models from the Honda stables further strengthening the Honda brand in the UAE."
The 770 sq. meters Honda stand located in Hall 2 will showcase the entire range of 2012 vehicles and bikes from the Japanese manufacturer.
Also making a significant comeback to the Dubai motor show is ASIMO, the humanoid robot, who is all set to make an appearance at the Honda stand with daily performances.
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About Al-Futtaim Honda:
Al-Futtaim Honda, part of the Automotive Division of Al-Futtaim Group, is the sole distributor for Honda vehicles, motorcycles, marine engines, power products and parts. Recognised as one of the largest independent Honda distribution companies in the world, Al-Futtaim Honda is supported by a network of 10 modern showrooms and 11 aftersales facilities located across the UAE. The flagship Honda Dubai Festival City showroom was officially confirmed by Honda as the largest Honda showroom in the world. For more information, please visit http://www.hondauae.com/.
For more information, please contact:
Lejo Johnny
Senior PR Executive
GMASCO Marketing Communications
Tel: +971 4 228 2101
Cell: +971 50 453 7023
Email: lee.j@gmasco.com
© Press Release 2011


















