Oman First to Host New Luxury Brand
Golden Tulip Hotels, Inns and Resorts, one of the world's leading multi-brand hospitality companies, is bringing its hugely successful Royal Tulip chain to the Middle East.
Launched recently in Europe, Royal Tulip's unique five-star offering will be first seen in Oman, where the Royal Tulip Mirbat is set to open early next year.
Featuring 238 rooms, suites and chalets, extensive banqueting and meeting facilities, a state-of-the-art spa and health club and a wide variety of food and beverage options, the Royal Tulip Mirbat is located 75 kilometres from Salalah and will be Golden Tulip's seventh property in the Sultanate.
The region's second Royal Tulip will be in Tunisia when the conversion of the Golden Tulip Carthage is completed in 2008.
"The introduction of the Royal Tulip brand to the Middle East is spearheading a larger growth drive which will see us expand our portfolio to 50 hotels in the region by 2010," said Amine Moukarzel, Senior Vice-President and Managing Director, MENA, Golden Tulip Hotels, Inns and Resorts.
"In the near future, we envisage a Royal Tulip Hotel in every major capital throughout the Middle East, offering unique conferencing locations, innovative food and beverage outlets and world-class service."
Golden Tulip Hotels, Inns and Resorts is amongst a handful of international companies operating in the three, four and five-star categories throughout the Middle East and North Africa.
"The launch of Royal Tulip comes in response to considerable demand from developers, investors and hotel owners and we believe our blend of international service with local ambience will prove extremely attractive to discerning travellers across the region."
Golden Tulip Hotels, Inns and Resorts also plans to continue expanding its other brands serving the three- and four-star segments.
By the end of this year, the company will open the 264 room, four-star Golden Tulip Sharjah and a major new property in Kuwait. The company currently boasts 31 properties around the Gulf, Middle East and North Africa.
"We are deeply committed to the Middle East and Africa region," said Hans H.R. Kennedie, President and CEO, Golden Tulip Hotels, Inns and Resorts Worldwide. "Responding to demand from owners, developers and customers for hotels that cater to the high-end market and meet the Golden Tulip standards of international quality, we have launched Royal Tulip and are convinced it will enjoy the same success of our other brands in the region."
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About Golden Tulip Hospitality Group
Golden Tulip Hospitality Group (www.goldentuliptop.com), with its head offices in Amersfoort, The Netherlands and Lausanne, Switzerland, is a worldwide hospitality company with more than 500 hotels, 47,000 rooms in more than 45 countries. The Golden Tulip Hospitality Group franchises and manages hotels in Europe, the Middle East & Africa, the Asian Pacific Region and the Americas. In 2005, Hotels Magazine has ranked this company the 18th largest hotel chain.
As a multi-brand hospitality firm, the Golden Tulip Hospitality Group offers services in the two, three and four star categories. On the two-star side Golden Tulip has an alliance with the French B&B hotel chain. The three-star concept is the Tulip Inn for the limited-service first-class category and the four-star category falls under the Golden Tulip brand for the Superior First-Class business and Resort hotels.
As of the fall of 2006, Golden Tulip will be introducing BRANCHE, Restaurant, Bar and Lounge. This is a free standing restaurant chain, which will have establishments in most Golden Tulip Hotels and Tulip Inns operated by Golden Tulip.
For further information, please contact:
Garry Nickson
MCS/Action
Tel: +971 4 3902960
Mobile: +971 50 585 0447
Email: garry.n@actionprgroup.com
© Press Release 2007
