May 10, 2004

EPSON has enhanced its photo printer range with the launch of the Stylus Photo R200, a cost-effective device that delivers premium quality and durable photographs. The device features a new 6-colour inkjet system for glossy, highly detailed photographs, an ultra-high print resolution for maximum definition and a new ink formula for long lasting quality prints.

With the Stylus Photo R200, EPSON is the first vendor to bring cost saving benefits of individual cartridges and CD/DVD printing to the home and digital camera user at an affordable price.

“The Stylus Photo R200 is EPSON’s commitment to bring high quality photo printing to the home-user,” said Khalil El-Dalu, General Manager, EPSON Middle East. “We anticipate great interest for EPSON photo printing products including the Stylus Photo R200 as the market for digital cameras continues to grow at a fast pace.

Responding to the growth of the digital camera market and the increased demand for printing photos at home, this printer has been designed for recent digital converts with an eye for premium quality at an affordable price. EPSON’s MicroPiezoTM printhead offers users an optimised print resolution of 5760 x 1440 dpi – the highest in the market -- combined with dot sizes as small as 3 picolitres. With 90 nozzles used per colour the results provide fine detail, smoother gradations, vivid and detailed photographs at fast speeds - a 10x15” photo can be printed in approximately 36 seconds.

EPSON’s new 6-colour inkjet system utilises higher density inks to deliver detailed, vibrant and long-lasting photos. EPSON has enhanced its ink formulation to improve colour reproduction and the overall durability of photos. This ink formulation provides the best level of durability in real life conditions – where exposure to air, light and water are all significant factors – on the widest range of media.

The Stylus Photo R200 includes 6 separate ink cartridges to maximise ink yield. Since these individual colour inks can be replaced at any time, economy is maximised thereby lowering the cost per print.

The EPSON Stylus Photo R200 also allows users to print directly onto CDs and DVDs. The device implements an easy-to-use front-loading system with a dedicated CD/DVD tray, to enable users to customise their media. The CD Print feature is supported by EPSON Print CD software ensuring users can produce high-quality images on their CDs and DVDs very easily.

The device has added flexibility with the inclusion of standalone photo printing direct from an EPSON digital camera. Users simply plug their digital camera into the USB slot on the front of the printer and EPSON’s intuitive printing system takes care of the rest to deliver high-quality photos customised to the users specification.

The Stylus Photo R200 is bundled with a range of software including PhotoQuicker 3.5, Print Image Framer Tool 2.1 and Print Image Framer Designer 2.1, allowing the user to customise images, add effects and create powerful high-quality output.
For more information please contact :

-Ends-
 
Orient Planet PR & Marketing Communications
POBox 23345,
Dubai,
UAE
Tel : +971 4 3988901
Fax : +971 4 3988941
Email : info@orientplanet.com
Website: www.orientplanet.com

© Press Release 2004