Initiative to encourage feedback and address the changing needs of customers
Dubai, February 21, 2009: Launching its latest initiative to drive excellence in customer service and reward its customers, Dubai Bank, announced its first Customer Consultant Award. This unique monthly award, developed by the Marketing and Business Excellence Division, recognizes and rewards customers for the feedback they provide.
"At Dubai Bank, our customers' needs are our first priority and we want to treat them as informed consultants who give us the feedback we need to enhance and maintain excellence in customer confidence and satisfaction," said Salaam Al Shaksy, CEO of Dubai Bank.
The first winners of the Customer Consultant Award, Mr. Hasanagha Gasim and Mrs. Gulnara Gasim, said: "We appreciate and are honored to have received Dubai Bank's highly acclaimed award today. We would like to take this opportunity to thank you for your valuable attention in acknowledging our input and taking it proactively".
Each month a customer, whose feedback has helped the bank enhance its customer service is selected for the award. All customers providing feedback are eligible.
"Research has shown that 70 per cent of dissatisfied customers do not bother to complain because they don't think that their bank cares," said Mohamed Amiri, Head of Retail Banking at Dubai Bank, "but our attitude is different, we know that customer feedback is critical in helping us maintain their trust and confidence. The Customer Consultant Award, will not just encourage feedback, it will help us align our ongoing development to the changing needs of our customers."
Recently awarded a certificate of recognition for excellent customer service by the Government of Dubai, this new initiative strengthens the bank's ongoing commitment to customer service and business excellence even further.
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About Dubai Bank:
Dubai Bank is owned by the Dubai Banking Group, the global Sharia-compliant subsidiary of Dubai Group. Since its launch in September 2002, Dubai Bank has placed service, transparency and convenience at the forefront of its operations, introducing a wide range of unique products and services to the market.
On January 1, 2007, Dubai Bank was converted into a Sharia-compliant financial institution. Today, Dubai Bank offers a comprehensive range of Sharia-compliant products and services that cater to the needs of its retail, corporate and investment banking clients, including transaction and deposit accounts, personal finance, trade finance, corporate finance and capital market services, as well as a host of other unique banking services. In addition, all of the bank's activities are carried out in full compliance with the highest global standards of ethical banking. For more information, please visit www.dubaibank.ae
For further information, please contact:
ASDA'A Burson-Marsteller
Dubai,
UAE
Tel: 971-4-3355969
Fax: 971-4-3356080
E-mail: info@asdaa.com
© Press Release 2009
