Dubai, UAE: As a leading provider of fifth generation cellular network technology in the UAE, du, from Emirates Integrated Telecommunications Company (EITC), has today announced it is empowering guests of Global Village, the world’s leading multicultural festival Park and the region’s first family destination for culture, shopping, and entertainment, to experience the 5G revolution throughout the 24th Global Village season.

EITC du’s world-class 5G network has been selected by Global Village to enrich end users’ network experiences via 5G network connectivity to deliver never-before-experienced speeds, and low latency. This innovative technology implementation also makes Global Village the first entertainment destination in the world to offer 5G connectivity to its guests.

‘Experience a world of memoires with 5G’

Saleem AlBlooshi, Chief Technology Officer, EITC, said, “As a staple fixture in the UAE’s entertainment calendar, Global Village is well-known for offering pinnacle showcases and experiences to its millions of guests each season. By introducing 5G capabilities to Global Village, the latest edition of this event will empower guests to achieve new possibilities and create endless memories as advanced connectivity transforms the Global Village experience dividend. We are proud to build on our strategic relationship with Global Village and to be bringing high speeds, low latency, and new use cases to the people of the UAE.”

 “As the digital demands of our guests’ grows, we are always seeking out innovative ways to put new technologies and experiential possibilities in their hands,” said Bader Anwahi, Chief Executive Officer of Global Village. “As a partner for telecommunication network at Global Village, Season 24 will be a truly memorable experience for our millions of guests as they embrace, capture, and share their favourite moments underpinned by the revolutionary du 5G connected experience. We are proud to be the first entertainment destination in the world that put 5G network within the hands of our guests and we invite them to create everlasting memories at Global Village while they enjoy the fastest and most reliable connection.”

‘The power to do more’

By employing du’s innovative, state-of-the-art 5G network throughout the Global Village precinct, Global Village’s guests will be able to enjoy staying connected, no matter where they are.

Since introducing 5G to the UAE in 2019, du opened a new reality for connected ecosystems with a 5G network capable of delivering an evolving range of real world applications that will have a major impact on consumers’ lifestyles and day-to-day activities. The transformative potential of 5G is expected to have a large social and economic impact on the country and introduce new opportunities for 4K and 8K video streaming, advanced gaming capabilities, Augmented Reality (AR), and Virtual Reality (VR) experiences. du’s intelligent and dynamic network will also support a higher number of connections, enabling Internet of Things (IoT) and other nascent technologies to be deployed at scale as the UAE’s smart city visions become a reality.

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About du

Operating under the steadfast umbrella of Emirates Integrated Telecommunications Company (EITC), du is an integral driver of the UAE’s economic, social and digital transformation. Thriving on digitally innovating all facets of the contemporary telecom experience, we touch the lives of millions of customers everyday as a dedicated enabler of connectivity, continuity and growth across consumer and enterprise segments. Whether delivering state-of-the-art Smart City infrastructure, bespoke enterprise ICT solutions, government communications, secure data solutions, or the very best in home entertainment and value, we are a reliable telco and ICT player shaping the future of communication for a more connected tomorrow.

http://du.ae 

About Global Village

Global Village is the first family destination for culture, entertainment and shopping in the region. Since its inception, it has embodied different aspects of the world and created a smile on the faces of millions of guests every season. It is a unique and integrated destination to enjoy the world's finest shopping, dining and entertainment experiences and offers guests a wide range of events, shows and activities that are the largest and most varied in the region. It offers many fun surprises to millions of guests in the open air. It highlights the best of culture from countries of the world in a lively festival and takes guests on a journey through a group of pavilions, each representing the richness and culture of a different country. It offers unique international cuisine and awe-inspiring entertainment experiences across a wide range of entertaining games and interesting tours. All its exceptional experiences can be enjoyed by purchasing a ticket worth only AED 15. The Global Village operating season starts in November each year and runs until April the following year.

© Press Release 2019

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