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ABU DHABI, UAE – McDonald’s UAE is inviting families to get moving and make unforgettable memories at its brand-new pop up activity course, located at the MOTN Festival Abu Dhabi. Running from December 6 to December 31, the fun course is designed to encourage active play, teamwork, and joy for those looking to take part in feel-good moments – and there are prizes to be won!
The Family Fun Dash made its UAE debut at Dubai Festival City in November, and is now making way to the MOTN Festival, an annual family event celebrating Abu Dhabi's rich cultural heritage and diversity. Now in its 8th edition, the festival features an 'Out of This World' theme, offering over 350 family experiences, including creative science workshops, carnival rides, a global food hall, outdoor cinema, and curated retail spaces. Packed with exciting activities to engage kids and adults alike, highlights of the McDonald’s UAE Family Fun Dash include a giant block puzzle, set to inspire creativity and problem-solving, as families work hand in hand to construct a large-scale structure. For those seeking a bit of adventure, a wall-climbing activity awaits, encouraging children and adults to test their strength and confidence as they reach new heights. Rounding off the experience, the energetic wheelbarrow race brings a playful spirit to the course.
“As a brand committed to enriching our local community, we’re excited to launch this new activity course in partnership with the MOTN Festival, creating engaging opportunities for families to stay active while creating feel good memories together," said Walid Fakih, CEO of McDonald's UAE. "Whether through our Junior Padel Academy, our sponsorship of the UAE Pro League football team or our McDonald’s UAE Family Fun Dash, our goal remains to foster a happy community though active initiatives that create lasting moments for all ages. We hope to expand this activity course across the Emirates in 2025".
Families will walk away with a true sense of accomplishment and a special souvenir pack to remember the day. To add to the excitement, every challenge completed enters attendees into a raffle for prizes, including luxurious hotel stays at Lapita Hotel and free tickets to Dubai Parks and Resorts.
The MOTN Festival is a cherished annual event that lights up Abu Dhabi’s corniche with family entertainment, live concerts, and a vibrant festive atmosphere. Families are encouraged to secure their spots in advance by visiting www.motn.ae. Access to the McDonald’s UAE Family Fun Dash is included with a General Admission festival ticket.
About McDonald’s UAE:
Operating in the nation since 1994, McDonald's UAE caters to the local community across more than 200 restaurants, geographically located to service customers in many areas. McDonald’s UAE is committed through its food safety promise, to maintaining the highest quality of products served at each restaurant, and across its McCafé offering. In 2024, McDonald’s UAE was named as the first best workplace in the UAE and ranked as the second-best workplace for women in the GCC by Great Place to Work.
McDonald’s UAE prides itself on being a local member of the community and has been committed to its role as a responsible corporate citizen since its arrival to the nation. Following an active social responsibility agenda, it is a long-standing partner of Emirates Red Crescent supporting its charitable and humanitarian initiatives.
To further contribute to the wellbeing of the communities, creating wider environmental benefits, McDonald’s UAE and Emirates Environmental Group work in tandem to spread green values and bring to life sustainable initiatives, reducing the nation’s carbon footprint. Driving this is the launch of its biodiesel initiative in July 2011, which sees 100% of McDonald’s UAE’s used cooking oil collected from restaurants and converted into 100% biodiesel, in turn powering the company’s logistics fleet. As a result, the trucks have travelled over 28 million km on 100% Biodiesel since the partnership began, saving over 26 million kg CO2e emissions.
For further information about McDonald’s UAE please visit: mcdonalds.com or contact Weber Shandwick on McDonaldsuae@webershandwick.com or +971 4 445 42 22.