Dubai: Cicero & Bernay Public Relations (C&B) expanded into the United States of America by way of its new strategic affiliation with Amore Incorporated — an award-winning public relations, marketing, and event-production boutique firm based in New York City (NYC), New York.
Amore Incorporated represents emerging businesses and brands within the entertainment and lifestyle sectors, with a client portfolio that includes Andrea D. Charles Studio and City Girl Beauty Project Organization.
Maysa-Jana Atoui, Director of Business Development at C&B, commented: “As the most populous city in the USA, NYC stands as a global bastion of culture, arts, and business that plays a monumental part in creating trends that impact the world as a whole. Through this partnership with Amore Incorporated, C&B is aiming to expand its client portfolio to include multinational corporations, while improving on what it offers clients in best practices, professional development, and a growing regional and global network of experts.”
C&B will be working with Amore Incorporated to offer world-class public and media relations services as well as on-ground support, developing a robust set of communication and PR strategies tailored for the American market and beyond.
Amore Philip, CEO of Amore Incorporated, said: “It is our pleasure to join the ranks of C&B’s growing network of affiliates. Through this partnership, we hope to gain insight of the UAE’s and the MENA region’s communication sector while also providing C&B access into the ever-changing media and communication landscape of New York and the USA as a whole. This bond will act as a strong platform from which both agencies will stand out in an increasingly competitive industry.”
This affiliation with Amore Incorporated marks the 20th for C&B to now cover the MENA region, the Indian Subcontinent, and now the USA.
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About Cicero & Bernay
Cicero & Bernay Public Relations (C&B) is an award-winning, fully integrated communication agency. It delivers bespoke traditional and new media strategies and campaigns to some of the region’s most prominent brands through its expert multilingual team. Established in 2005 and headquartered in Dubai, C&B has a network of affiliate offices in 19 countries in the MENA region and Indian subcontinent, and an innate knowledge of local business in each of these locations.
Our ethos is to let the facts do the talking, from making a measurable impact on our clients’ businesses through research and insights to developing innovative ideas and result-oriented campaigns that deliver long-term, positive ROI. The foundation of all our work lies in attention to DETAIL – Data, Explore, Target, Assemble, Interpret, and Leverage.
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