Loyalty card enables participation in all future promotional campaigns
Manama - Bahrain Financing Company (BFC), the Kingdom's oldest and most reputed money transfer and foreign exchange group, recently launched the BFC Bonus Card as part of ongoing efforts to boost services and facilitate simple and efficient money transfers via BFC's global network. The card will also act as a key for all future loyalty schemes and promotions, automatically entering customers into the promotion when used at any one of BFC's multiple branches.
All BFC customers are eligible for a free Bonus Card and need only register once at any BFC branch when they make their next transaction. The registration process is simple and customer details are linked to each individual card, in an effort to further simplify all future transactions and remove the need to fill out forms or keep old receipts.
Commenting on the BFC Bonus Card, Mr. Errol Fonseca, Deputy General Manager-of BFC said, "The introduction of the BFC Bonus Card is a great step for BFC and its customers. With the best foreign exchange rates and lowest transfer charges, we at the BFC are striving to make the customer experience even more rewarding through the use of the Bonus Cards. The Bonus Card will continue to evolve over time, incorporating more services, features and benefits for our customers."
The BFC Bonus Card will be required for customers to enter into all future BFC campaigns and promotions. As an added incentive, the BFC Bonus Card will also allow existing card holders to make use of a special referral scheme, whereby for every two new customers (or customers with no transactions for the past 6 months) referred by an existing Bonus Card holder, the existing card holder will get one free transaction.
As the first foreign exchange company established in Bahrain in 1917, BFC specialises in moving money smartly and efficiently with the best rates in the market. With an extensive global reach covering over 100 countries, BFC offers customers unparalleled service, a vast array of innovative retail products and unbeatable exchange rates
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About BFC Group Holdings
BFC Group Holdings (BFC) is the holding company for Bahrain Financing Company, Bahrain Exchange Company (Kuwait) and EzRemit. BFC is a leading money transfer and foreign exchange group in the region, facilitating customers' lives with simple and hassle-free foreign exchange and remittance services. With an extensive global reach covering over 100 countries, BFC has a 90-year history of moving money smartly and efficiently; with the best rates available. Committed to providing reliability, trust and convenience, BFC is competitively positioned in the growing global market. BFC offers a vast array of retail products, including remittances, EzRemit, instant cash transfer worldwide, door to door delivery service, demand drafts, travellers cheques, gift delivery, courier services, foreign currency banknotes all supported by state-of-the-art systems. For more information visit www.bfc.com.bh
Issued on behalf of BFC Group Holdings by Hill & Knowlton
For press information contact:
Bayan Nasser
Hill & Knowlton
Tel: +973 1753 3532
Fax: +973 1753 3370
Email: Bayan.nasser@hillandknowlton.com
© Press Release 2011
