The revamped store boasts of a fresh approach this season with the latest trends in fashion and an enhanced range of collection
Dubai, UAE - Fashion label Bebe re-opened its revamped store in Deira City Centre with a brand new look. The face-lift came as a bonus at a time when Bebe is aiming towards a rapid expansion in the region. The revamped store boasts an area of 3060 sq. ft. The store is centrally located at the second level, adjacent to the food court in Deira City Centre Mall.
The revamped Bebe store was launched with a fresh look and uses the customary Bebe colours - black and white. Bebe constantly keeps abreast with innovative fashion trends and this time around customers can shop from a wider choice at its refurbished store.
In the last quarter the brand witnessed a rise in its store foot fall and realized that the clientele's tastes and preferences were accelerating, hence the brand had to meet the requirements of the growing demand which led to a larger store. Initially the store occupied an area of 2529 sq. ft. Hence the substantial increase.
Shabnam Hashir, Senior Brand Manager, Bebe Middle East said, "The remake is aimed at providing potential and existing customers the wide collection range they always wanted. A bigger store welcomes more consumers and invites for comfortable shopping. This is an innovative approach to enrichen in-store experiences for all Bebe customers."
Bebe is located on the second level of the East court side in Deira City Centre Mall.
Tel: +971-4-3951659
Website: www.bebe.com
About Bebe
bebe designs, develops and produces a distinctive line of contemporary women's apparel and accessories, which it markets under the bebe, BEBE SPORT, 2b bebe and bebe outlet brands. bebe markets its products under the bebe, 2b bebe, BEBE SPORTS and bebe outlet brand names across the world through its 251 retail stores and their online stores (www.bebe.com). bebe has 21 international licensed operated stores.
bebe has completed more than seven years in the UAE. And the brand is fast growing with stores in The Dubai Mall, Mall of the Emirates, Dubai Marina Mall, Deira City Centre, Dubai Festival City, Mirdif City Centre, and Abu Dhabi's Marina Mall & World Trade Center in Abu Dhabi.
For more information, please contact
Jonathan Waiching Ho
Landline: +971-4-445 6848
Email: jonathan@mccollinsmedia.com
© Press Release 2014
