19 October 2016
Another step forward in the development of d3 as a smart city in line with the objectives of Smart Dubai Office (SDO)

Dubai, UAE - Dubai Design District (d3) has signed an agreement with du for data centre co-location services in the UAE. The agreement is for a period of five years.

This agreement will enable d3 to connect to du’s world class, always-on, resilient data centre infrastructure supported by du’s high-speed redundant links. In addition to optimising operational efficiencies, d3 will gain direct access to a vital ecosystem where major networks, content and cloud providers, enterprises and business partners, connect with each other.

Mohammad Saeed Al Shehhi, COO of Dubai Design District commented: “As a strategic partner of SDO, d3 is proud to partner with du, who also are a strategic partner of SDO and a provider of their Smart City Platform. This partnership will help us to realize the vision of making Dubai the happiest city in the world and demonstrate the role of technology in improving the everyday experience of the citizens”

“We are pleased to partner with d3. Our proposition will help the district optimise and consolidate their data centre co-location facilities more efficiently; thus eventually enabling them in their expansion and growth plans including digital transformation,” said Fahad Al Hassawi, Chief Commercial Officer, du.

du’s infrastructure offers customers a secure platform of collocation, connectivity, infrastructure and expertise, to help them grow across the region. It presents a significant opportunity for customers looking to expand upon their existing footprint, and acts as a growth accelerator for digital businesses both in the UAE and the Gulf region. du’s customers also take advantage of its 4G LTE network.

-Ends-

About du
du is a vibrant and multiple award-winning telecommunications service provider serving over 8 million individual customers with its mobile, fixedline, broadband internet, and Home services over its 4G LTE network. du also caters to over 80,000 UAE businesses with its vast range of ICT and managed services. Since its launch in 2007, du has many UAE firsts to its credit, including introduction of Pay by the Second® billing system, IPTV and self-service portal.

du is ideally placed to support the realisation of UAE Vision 2021 and transformation of Dubai into a Smart City. du is also the official strategic partner of the Smart Dubai Office and the platform provider for Smart Dubai. Following the successful testing of the Middle East’s first Internet of Things (IoT) network, du is on course to complete deployment of its IoT network in 2016.

Brand Finance ranked du as the 12th most valuable brand in the Middle East in 2016. du previously won the coveted Brand of the year title by Superbrands Middle East in 2013. The company has been recognised with several other awards such as ISO 27001 certification of Managed Security Services and having the distinction of opening UAE’s first LEED Platinum Certified Green Shop. du also has the unique distinction of the first telecom in the world to release Sustainability Report based  on GRI-G4 guidelines in 2014. du is also credited with du’s world-class teleport is the largest of its kind in the Middle East and ranked among the top teleports in the world by World teleport Association.

As an Emirati business, du is vested in supporting innovation and entrepreneurship in the UAE. The company has, on average, had an Emiratisation rate of 34% since 2013 across its entire business. Human capital is a key focus area for the company, and the company employs nearly 2000 people from over 60 nationalities. du has won Gallup Great Workplace Award for two consecutive years.

du is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.

For more information visit www.du.ae

For further information, please contact:
Saugat Chatterjee
Brand & Communications
du
Mobile: +971559367045
Email: Saugat.Chatterjee@du.ae

Layal Dalal
Communications Manager
MSLGROUP
Email: layal.dalal@mslgroup.com 

© Press Release 2016