Abu Dhabi: Reem Mall, Abu Dhabi’s new up and coming retail, entertainment, dining and leisure destination, has today announced that it is set to become home of the largest Sharaf DG store in the capital.
Sharaf DG, UAE’s leading electronics destination, will be the flagship store for the city and form a core element of the mall’s electronics’ retail offering. It is one of the latest major retailers to sign up for the $1.2 billion project, joining the likes of Carrefour, Majid Al Futtaim, Landmark Group, Dubai Holding Group and Azadea Group to mention only a few.
Reem Mall’s anchor electronics store will cover a space of 36,018 sq. ft. and will be the brand’s only outlet on and around the Reem and Al Maryah Islands. The store will offer the full range of the retailer’s electronics, gadgets, mobile phones, laptops and household appliances.
“Sharaf DG is a highly respected regional brand and will play an integral role in forming Reem Mall’s unique retail offering,” said Shane Eldstrom, CEO of Al Farwaniya Property Developments, the developer of Reem Mall.
“Reem Mall will provide shoppers and visitors with a world-class retail, leisure and entertainment experience, and we are very pleased to announce Sharaf DG as a key part of our retail strategy. Today’s announcement marks an important milestone for the project, as we continue making steady progress on construction and signing new tenant partnerships. We look forward to making further announcements in the coming months.”
Mr. Nilesh Khalkho, CEO of Sharaf DG, said: “Sharaf DG is an inviting and engaging space that brings people and technology together. We offer the widest product selection and inventory that showcases innovation and inspires our creativity.
“Today’s announcement marks a significant step for us, as we continue to grow our presence across the UAE. As a fast developing destination, Abu Dhabi presents a very attractive investment opportunity for us, and our flagship Reem Mall store will further cement our presence in the region.”
Reem Mall is being developed by Al Farwaniya Property Developments, a partnership between Agility, Agility affiliate United Projects for Aviation Services Company (UPAC), and National Real Estate Company (NREC).
Set to open in late 2020, Reem Mall embraces the heritage of the UAE and the localized uniqueness of Abu Dhabi, whilst providing a world class experience and a personalized customer journey, supported by the latest assisted technology. The 2.9 million sq. ft. destination, will bring a wide range of family-focused retail, leisure and entertainment offerings to Abu Dhabi, with 450 customer-centric stores including over 100 food and beverage outlets and a diverse portfolio of edutainment and entertainment anchors.
Reem Mall will also house the region’s largest indoor snow-play park, a 125,000 sq. ft. indoor amusement space, offering unique entertainment for the entire family including sledging, zorbing and luge.
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About Reem Mall
Reem Mall is Abu Dhabi’s major new retail, leisure, dining and entertainment destination. The Reem Mall project will comprise 450 stores, including 85 F&B outlets and a range of family-focused entertainment offerings, including Snow Park Abu Dhabi by Majid Al Futtaim.
For more information please visit the website: www.reemmall.ae
About Agility
Agility is one of the world’s leading providers of integrated logistics. It is a publicly traded company with more than $4.6 billion in revenue and more than 22,000 employees in over 500 offices across 100 countries. Agility Global Integrated Logistics (GIL) provides supply chain solutions to meet traditional and complex customer needs. GIL offers air, ocean and road freight forwarding, warehousing, distribution, and specialized services in project logistics, fairs and events, and chemicals. Agility’s Infrastructure group of companies manages industrial real estate and offers logistics-related services, including customs digitization, waste management and recycling, aviation and ground-handling services, support to governments and ministries of defense, remote infrastructure and life support.
For more information about Agility, visit www.Agility.com
About NREC
Established in Kuwait in 1973, NREC is a publicly listed real estate and investment company with a presence in the Middle East and North Africa. Over the years, NREC has grown into one of the largest real estate companies in the region with assets exceeding US$ 1.8 billion. Headquartered in Kuwait, NREC has subsidiaries and developments across the MENA region, including the UAE, Egypt, Jordan, Iraq, Lebanon, and Libya. NREC’s portfolio of projects (completed or under development) includes offices, mixed use centers, industrial parks, residential communities and super-regional malls. In addition to a strong track record in property development, NREC brings experience and required knowledge in property management of commercial complexes and shopping centers.
For more information please visit the website: www.nrec.com.kw
About UPAC
Established in 2000, publicly listed on Boursa Kuwait, and headquartered in Kuwait, UPAC is a leading commercial real estate and facilities management company with a specialization in Build Operate Transfer (BOT) initiatives. Its services cover project management and consultancy, real estate development as well as property and facilities management. UPAC manages over 24,000 sqm of commercial space at the Kuwait International Airport, Sheikh Saad Terminal and other prominent locations within the country.
For more information please visit the website: www.upac.com.kw
About Reem Developers
Headquartered in Abu Dhabi, Reem Developers is one of the key developers in the capital, contributing to the city’s cosmopolitan skyline in alignment with the Abu Dhabi 2030 vision. A subsidiary and real estate arm of the prestigious Reem Investments, Reem Developers delivers immaculate quality projects, leaving a mark on the city with creative, efficient and functional design. With a diverse portfolio of successful projects, Rawdhat, Najmat and Nalaya villas are a few that have redefined vibrant living and tranquil bliss in one setting. A blend of natural beauty and modern innovation, these projects rise to the forefront with their conceptual essence, highlighting the distinguished standard Reem Developers produces.
About Najmat
Najmat, a 165 hectare Manhattan-like township covers 20% of Reem Island. Najmat will be home to residential and commercial towers and will also feature a marina, canal, waterfront promenades, hotels, shopping malls, schools, healthcare facilities, mosques, parks and ample open spaces. The first two of three infrastructure phases are complete and development is currently underway.
For more information please contact:
Divya Nagpal
Four Communications Group
reemmall@fourcommunications.com
055 5217370
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