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Dubai : Alno, an industry leader in kitchen hardware design since 1927, announced the launch of its new product line-up for the UAE market in association with Diemme Kitchen. The new products have been launched with a focus on the UAE customers and have been designed around new emerging trends in the kitchen décor market.
“We are glad to relaunch Alno into the UAE market in association with Diemme Kitchen. Our new branch is the first in Dubai and we are anticipating that the wide diversity of our collections is a perfect match for the varied demographic population residing here. ALNO delivers creative product design which is showcased in a mix and match styling that brings to life optimistic and enjoyable decorating ideas,” said Michael Spadinger, Head of Global Sales at Alno, being convinced for the brand’s success in the UAE market.
Abdul Kalam, Business Sales Director at Alno, said, “We are glad to partner with ALNO German Kitchens and welcome them to the Gulf Cooperation Council region. We had a very successful start and are already receiving great feedback in terms of interest from our customer for the new product range. The UAE is a lucrative market for our business. We are glad to offer Alno’s premium design hardware through our strong partnership.”
Alno created a huge buzz at the re-launch event held in Dubai recently, unveiling the product additions to the already successful collection. The new line of products reflects the modern lifestyle of the millennial customers be it consultants, contractors or developers of all nationalities in the UAE whether citizens, Europeans or Asians. Although designed for the modern customer, the kitchen fixtures have distinct roots to the past.
For the ease of reaching out to the UAE customers, Alno revamped its retail display unit and opened a new high-street store at Salah Al Din Street in Abu Hail, Deira, Dubai. The new showroom offers larger product display area for different sizes. Each display features top-selling Alno products – ranging from Wood, Ceramic and glass door panels and interior storage equipment to new-age drawer systems.
Alno, known as pioneers in the kitchen hardware segment, offers the latest design and modern trends to its customers with products designed with precision engineering, durability, practicality and abundance of designer style.
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About ALNO German Kitchen
Since 1927, ALNO kitchens have stood for high quality, sensible innovations, and award winning design “Made in Germany”, fundamental values of a brand that quickly gained an international reputation. From the “reddot design” award, to the German “kitchen innovation” Award of the year, ALNO goes above and beyond your typical household kitchen.
Today ALNO is one of the world’s best known kitchen manufacturers worldwide, thanks to the company’s many years of tradition, skill and expertise that it has acquired over the course of its 93 years. ALNO kitchens were recently awarded as one of Germany’s best and strongest products and brands, and in 2013 ALNO has been awarded with the prestigious title “Brand of the Century”.
ALNO knows how to combine new technology and contemporary trends uniquely and successfully. Variety is ALNO’s strength; ranges for every type of customer, hundreds of front variations, and endless combinations are possible. Every customer has the opportunity to make their own individual selection. ALNO does not view itself only as a mere product manufacturer, but also as a service provider for the kitchen related living space. With the ability to customize the product, ALNO offers an enormous variety of design options. Every fitted kitchen is individual, and is custom made for each client.
For 93 years ALNO has recognized the importance of high quality materials, superb craftsmanship and technical precision. From the arrival of the goods to their final installation. Today ALNO is marked successfully on every continent with a concentrated network of dealers.
For media queries, please contact:
Gunjan Singh
Watermelon PR
Dubai, UAE
Tel: +971 4 2833655
E-mail: gunjan@watermelonme.com
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