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Dubai, UAE: du, from Emirates Integrated Telecommunications Company (EITC), has entered a strategic agreement with DIFC to provide services to organisations and daily visitors. In line with this agreement, du has opened a central business centre in Dubai International Financial Centre (DIFC).
Farid Faraidooni, Deputy CEO, Enterprise Solutions, Emirates Integrated Telecommunications Company (EITC), said: “In our aim to become the UAE’s telecom partner of choice, we are pleased to cooperate with organisations that share our vision and are aligned with the goals of the UAE’s leadership. Through our partnership with DIFC, we are able to support Dubai’s busiest financial district through easy to reach, value added connectivity.”
In line with Dubai Paperless Strategy, the new Business centre is first-of-its-kind to embrace advanced technology and digitise all transactions. Integrated and paper-free operations will enable the telco to provide 1800 businesses and 21,000 employees with innovative, fine-tuned business applications and intelligent digital products. du’s business centres offer tailor-made solutions that guarantee business continuity so customers can grow unimpeded by challenges of a digital future.
“It is imperative to allow companies to grow in this digital age through scalable Mobile, Fixed and Data options. du outlets are designed with customers’ needs in mind so our teams can work with you on ground to ensure that no requirement is left unmet. Additionally, we are launching new outlets throughout the UAE to make businesses more mobile, collaborative, productive, and efficient,” Faraidooni added.
The new centre features several counters to increase convenience for enterprise customers – from startups, SMEs and large enterprises – and help them operate more efficiently, collaborate more effectively, and connect better with their customers. It also has multiple bill payment machines offering a quick and easy way to pay bills. Expert staff is available to address enquiries, engage with customers and provide information about all-in-one plans and services, contributing to an enhanced customer experience.
du’s new outlet is located in Gate Building on the Marble Walk, home to more than 200 prime retail stores and over 50,000 visitors each day. The telco aims to establish business centres in accessible locations in multiple emirates this year.
For more information and to locate a centre near you, please visit www.du.ae
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About du
du is a vibrant and multiple award-winning telecommunications service provider serving 9 million individual customers with its mobile, fixedline, broadband internet, and Home services over its 4G LTE network. du also caters to over 100,000 UAE businesses with its vast range of ICT and managed services. Since its launch in 2007, du has many UAE firsts to its credit, including introduction of Pay by the Second® billing system, IPTV and self-service portal.
du is ideally placed to support the realisation of UAE Vision 2021 and transformation of Dubai into a Smart City. du is also the official strategic partner of the Smart Dubai Office and the platform provider for Smart Dubai. Following the successful testing of the Middle East’s first Internet of Things (IoT) network, du is on course to complete deployment of its IoT network in 2016.
Brand Finance ranked du as the 12th most valuable brand in the Middle East in 2016. du previously won the coveted Brand of the year title by Superbrands Middle East in 2013. The company has been recognised with several other awards such as ISO 27001 certification of Managed Security Services and having the distinction of opening UAE’s first LEED Platinum Certified Green Shop. du also has the unique distinction of the first telecom in the world to release Sustainability Report based on GRI-G4 guidelines in 2014. du is also credited with du’s world-class teleport is the largest of its kind in the Middle East and ranked among the top teleports in the world by World teleport Association.
du is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.
About Emirates Integrated Telecommunication Company PJSC (EITC)
The Emirates Integrated Telecommunications Company (EITC) was founded in 2005 as the UAE’s second licensed telecommunications provider. EITC is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Investment Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.
About Dubai International Financial Centre
The Dubai International Financial Centre (DIFC) is one of the world’s top financial centres, and the leading financial hub for the Middle East, Africa and South Asia. The Centre provides a world-class platform connecting the region’s markets with the economies of Europe, Asia and the Americas and facilitates growth in South-South trade and investment. An onshore, international financial centre, DIFC offers a stable, mature and secure base for financial institutions to develop their wholesale businesses.
The Centre offers all the elements found in the world’s most successful financial industry ecosystems, including an independent regulator and judicial system with a common-law framework, a global financial exchange, inspiring architecture, powerful, enabling support services and a vibrant business community. The infrastructure within the district features ultra-modern office space, retail outlets, cafes and restaurants, art galleries, residential apartments, public green areas and hotels.
Located midway between the global financial centres of New York, London in the West and Singapore, Hong Kong in the East, DIFC (GMT +4) fills a vital time-zone gap with a workday that bridges the market and business hours of financial centres in both Asia and North America.
In 2015, DIFC launched its 2024 growth strategy, a blueprint for the next decade of growth of the financial hub. This strategy aims to stimulate trade and investment flows along the South-South economic corridor encompassing the Middle East, Africa, Southern Asia and Latin America.
Currently, 2,003 active registered companies operate from the Centre, with a combined workforce of 22,768 professionals.
DIFC continues to pursue expansion into new services and sectors within the Middle East, Africa and South Asia region, an area comprising over 72 countries with an approximate population of 3 billion and nominal GDP of US$7.7 trillion.
For further information, please visit our website: www.difc.ae, or follow us on Twitter @DIFC.
Shahla Kashif
PR Lead (B2B) Commercial
du
M: +971 55 953 4795
E: Shahla.Kashif@du.ae
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