HUAWEI inaugurates its largest experience store in Oman at City Centre Muscat

The leading technology brand introduced exciting offers and giveaways

HUAWEI inaugurates its largest experience store in Oman at City Centre Muscat

Muscat, Oman: HUAWEI Consumer Business Group (CBG) has opened its largest and second Experience Store in Muscat. The new store on the Ground Floor of City Centre Muscat is also the smartphone giant’s second biggest experience store in the region. The inauguration of the flagship retail experience store consolidates HUAWEI’s long-standing position as a leader of technology, innovative devices and exceptional products in the Sultanate.

The opening event was led by Mr Ian Li, President of HUAWEI CBG, Middle East Multi Countries and popular football star Ali Al Habsi who attended the ceremony as special guest and met with his fans. Mr Jassim Al Balushi, Chairman, ABT Group Oman, HUAWEI’S partner and official distributor in Oman was also present during the inauguration and celebrated this milestone alongside Huawei and the brand’s enthusiasts.

On the day of the inauguration and for two consecutive days, HUAWEI also revealed various offers and giveaways to mark the event, 10% off all tablets, and 30% off all wearables and accessories. With every purchase of a HUAWEI smartphone, consumers received a gift card worth up to OMR 50, while those who bought the Matebook 13 got a HUAWEI Watch GT for free with their purchase. For one day only, the HUAWEI Experience Store also offered those who spent over OMR 50 the chance to enter into a prize draw to win a HUAWEI P30 device. For technology buffs, the Experience Store in City Centre Muscat is now offering the limited-edition Amber Sunrise P30 Pro, which includes 512 GB of storage and is released in limited quantity.

Mr Ian Li - President of HUAWEI CBG, Middle East Multi Countries commented, “We are thrilled to be expanding our retail presence here as an essential part of our growth objectives in Oman. As a global market leader, we are committed to bringing the best user experience and most intelligent technology to our customers. This is a dedicated HUAWEI store with all our products, smartphones, accessories, tablets, PCs, and even the IOT products. We promise our customers to continue working on channel expansion in Oman, providing wider product availability to meet their needs for HUAWEI products.”

“We are proud of what we have accomplished in the Middle East the past few years. Thanks to the trust of our customers, we have strong presence in Oman, which is definitely one of the fast-growing markets,” added Mr Ian Li. “We are succeeding during such a challenging time in the smartphone market. Our efforts to grow as an iconic technology company is evident with the fact that our global brand awareness increased to 86 percent in 2018. Our focus now is to make people know that our products are found at retailers. We will continue to invest great efforts to introduce products that feed the Omani consumer’s appetite for pioneering technology and innovation, while creating value and premium user experiences.”

Huawei CBG has made heavy investments in Research & Development, channels, and services, reiterating its commitment to providing greater convenience to smartphone users in terms of product availability and 24/7 after-sales service of the highest quality.

Mr Jassim Al Balushi, Chairman, ABT Group Oman, HUAWEI’S partner and official distributor in Oman, said, “The opening of the new HUAWEI store in Muscat is great news for the HUAWEI growing customer base, who appreciate the quality of the products and overall user experience which we deliver along with HUAWEI. As their dedicated distributer in Oman for the past six years, we have enjoyed a remarkable growth rate, and we’re confident that HUAWEI, will continue to offer Omani consumers its innovative technology, while creating value and premium user experience”

More than a shop, the HUAWEI Experience Store offers a comprehensive retail experience with customer engagement highest in mind. Customers will look forward to a hands-on, personalised experience with access to the brand’s latest products and services all under one roof. The store will showcase all of the latest devicesalong with a service center. The Huawei Experience Store at City Centre Muscat is open daily from 10:00 to 23:00.

About Huawei Consumer Business Group (CBG) 

Huawei Consumer Business Group (CBG) is one of Huawei's three business groups, providing a range of products including mobile phones, wearables, tablets and laptops. Huawei’s products and services are available in more than 170 countries, and are used by a third of the world’s population, ranking second in the world in mobile phone shipments in 2018. 

In 2018, Huawei was named number 48 on BrandZ’s Top 100 Most Valuable Global Brands and number 79 in Forbes World’s Most Valuable Brands. Huawei ranked No.5 globally amongst top spending companies in R&D according to EU Industrial R&D Investment (2018).

As a leading technology company, Huawei invests a significant amount of its annual sales revenue to research and development efforts, and has established 14 research centers around the world. Among these facilities is the Huawei Aesthetics Research Center in Paris. Huawei’s newest R&D center is the Max Berek Innovation Lab in Wetzler, Germany, where Huawei and Leica are jointly researching technologies to improve mobile device camera and image quality. 

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