Dubai, United Arab Emirates : The new motorola razrⓇ, an evolution of the original flippable cell phone that defined a generation, has now officially arrived in the United Arab Emirates. The new motorola razrⓇ is the world’s first-ever clamshell-style flexible display smartphone that folds completely giving the consumers a totally unique mobile consumer experience.
Speaking about the launch, Sharay Shams, General Manager MBG, at Lenovo said “Since the launch of smartphones, mobile design has remained unchanged. Year after year, software and hardware features have been upgraded, but form factor has seen only minor changes. The new motorola razr® signifies a breakthrough in the mobile industry and disrupts status quo. It addresses a real consumer pain point – portability. It fuses the pocket-ready size of a flip phone without compromising the big screen experience of a modern smartphone”.
An engineering marvel
Motorola architected an industry first, patent-protected zero-gap hinge that allows both sides of the customized polymer flexible display system to remain perfectly flush when closed and protects the display from debris and dust. Its re-engineered antennas to fit in a space twice as small as today’s smartphones; and coated the device to offer water resistance and splash-proof protection 1.
Flex View display
As smartphones get bigger and bigger, razr’s going compact. When you need a more immersive experience, the 6.2-inch Flex View display with 21:9 aspect ratio offers the functionality you’re used to. When it’s time to go, simply flip razr shut and enjoy its sleek, portable design that makes it the perfect size to slip in your pocket.
Quick View display
On razr’s external 2.7-inch interactive Quick View display, you can connect with important information on the go, without ever opening your phone. You can make calls, reply to messages, pay with a tap, control your music, take stunning selfies, use Google Assistant™ and access customized settings, like turning on or off BluetoothⓇ, Wi-FiⓇ, your Hotspot and more. What’s better is you can seamless transition from the external experience to the internal full screen experience
Pricing & Availability
The new motorola razrⓇ is now available for pre-booking exclusively with Etisalat and du. The razr is priced at AED 5999 (inclusive of VAT) and is available on attractive post-paid packages.
The razrⓇ will be available on shelf in the UAE by end February at Etisalat, du and select retail outlets.
Enjoy a totally new and upgraded smartphone experience that you simply can’t get anywhere else. Motorola razrⓇ is the smartphone that finally brings back that satisfying feeling of hanging up by folding your phone shut!
Motorola created the mobile communications industry. Motorola invented most of the protocols and technologies that make mobile communications possible, including the first mobile phone and the first base station.
For the past 80 years, Motorola has thrived on invention; on finding new ways to solve problems. Today Motorola continues to look for new opportunities to change people’s lives for the better through the mobility technology solutions.
All mobile phones are designed and manufactured by Motorola Mobility LLC, a wholly owned subsidiary of Lenovo.
1 Water-repellent design creates a barrier to help protect against moderate exposure to water such as accidental spills, splashes or light rain. Not designed to be submersed in water, or exposed to pressurized water, or other liquids; may diminish over time. Not waterproof.
2 MOTOROLA is a trademark of Motorola Trademark Holdings, LLC. RAZR® is a registered trademark of Razor USA LLC; RAZR and RAZR-formatives are used with permission of Razor USA LLC. Google Assistant is a trademark of Google LLC. Bluetooth is a trademark of Bluetooth SIG, Inc. Wi-Fi is a trademark of Wi-Fi Alliance. All other trademarks are the property of their respective owners.
Ⓒ2019 Motorola Mobility LLC.
Mohammad Ali Sayed
Assistant Account Executive
© Press Release 2020