UAE's Workz offers new optimised solution for mobile operators

Workz Group officially launched its optimal SIM solution for mobile network operators.

UAE's Workz offers new optimised solution for mobile operators
12 March 2017
Efficient full-service SIM and packaging solution provides new found cost-savings

Dubai, UAE: Workz Group, the telecoms subscriber products manufacturer, and serialized software specialists has, today, officially launched its optimal SIM solution for mobile network operators.  The solution allows operators to significantly reduce the cost of subscriber registration without being of detriment to the perceived brand quality and customer experience.

With the proliferation of OTT (Over-The-Top) service and changing consumer lifestyle, mobile network operators are facing high pressure on their voice and SMS revenues.   As a result, there is an industry-wide trend to restructure, streamline and, ultimately, reduce their operational expenditure.  Workz’ optimal SIM solution addresses this challenge and allows operators to reduce their costs without reducing the brand impact to the customer.   This is achieved through a focus on three prime areas that impact costs: the product, its packaging and the total supply chain costs.   

Workz’ optimal SIM solution was soft-launched last year, and early uptake has been strong with a number of large multi-national mobile brands across the Middle East and Africa adopting the solution.  Workz also provides additional SIM services such as Z-OTA which allows efficient over-the-air management of SIM cards in the market.

Commenting on Workz optimal solution CEO Brad Taylor said “We’re excited to launch our new seamless SIM card solution.  We recognise the tough challenges mobile operators are facing nowadays and believe this solution is one that can help them significantly reduce their costs.  We believe the key is in the detail and by providing operators an in-depth analysis of their product and packaging, their design, their materials, their impact further downstream in stages like kitting and logistics we can help operators achieve big savings.  We have already seen some of the clients enjoy a 20% slash in operational expenses as a result of introducing this solution.”


About Workz
Workz Group, originally established in 1997, is a leading security printing and serialised product management specialist.  The company provides SIM cards, scratch cards, retail packaging and the optimisation of their end-to-end supply chain as well as the development and management of applications such as Workz’ Z-OS operating systems and Z-OTA provisioning services for mobile network operators and telecom technologies.  Workz has forged partnerships with over 60 mobile network operators and wireless device manufacturers delivering over 1.5 billion products each year across the Middle East, Africa, Asia and Eastern Europe.

Headquartered in Dubai Production City, UAE with operations in the Middle East Workz has a regional S.E. Asia office in India and production partners in UAE, India, China and Taiwan.  Workz Group consists of two main entities; Workz Media FZ LLC and Workz Cargo LLC.

Workz is ISO 9001 Quality Management and ISO 27001 Information Security certified and processes over 500 billion data records each year.  The company is also an active member of the GSMA, TAPA, and ICMA trade associations.  Workz was recognised in 2016 as the Best Experience Support Partner at the Vodafone Qatar CXO Awards and as the world’s largest scratch card producer in the 2016 Nilson Report.

For more information on Workz Group, please visit

© Press Release 2017

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