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Dubai: The Dubai-based studio has announced the completion of the boutique concept Glow based in Saudi Arabia, after a design process that was set to reflect the new-age vision of Saudi Arabia of becoming open to the creative market. The Saudi retail community has received with open arms the opening of the flagship bespoke luxury chocolatier concept Glow, based in Riyadh.
Deemed the “Diamond of Chocolates’ Glow concept store design process started with the concept of luxurious chocolate experience in mind. “When we were brainstorming about the brief concept, we realized we have an opportunity to create a unique brand story in a niche market that is a chocolate concept store,” said Mahsa Gholizadeh, Founder and Design Director of Design by Mahsa studio. “We transported ourselves into the world of chocolate and diamonds and the end result created a unique shopping experience for the chocolate lovers” added to her comment.
“Many clients stepping into our store now feel like they are in a luxury jewelry store and that was our goal: to make chocolate an unforgettable experience,” said Mr. Al Nahdi owner of Glow.
Glow concept store promises to provide a luxurious experience where the customer can enjoy delicious chocolates with a premium twist to it, along with a high-end gifting experience where the customer can choose from various of customized boxes of chocolates (in-store or online), transforming the act of giving into a personalized delicious memory.
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