AXA launches new flexible medical screening service for life insurance customers

The new service is applicable for AXA’s group and individual life insurance customers in the United Arab Emirates.

AXA launches new flexible medical screening service for life insurance customers

AXA, one of the largest international insurers in the GCC and the world’s no. 1 global insurance brand for the 10th consecutive year*, has partnered with a renowned medical laboratory, to launch its new service, AXA Priority Checkup.

The new service is applicable for AXA’s group and individual life insurance customers in the United Arab Emirates. This service removes the need for customers to visit a hospital or clinic as part of the application process, as it gives them the convenience of a home or work visit with a fully trained nurse. It also reduces the need for unnecessary tests and can be completed in under 30 minutes, saving customers time and simplifying the application process significantly.

Speaking about the purpose behind the new service, Mishal Kanoo, Vice-Chairman at AXA Green Crescent Insurance Company, said; “We are committed to changing the perception of insurance in the region. As a requisite to obtaining life insurance, health screenings necessitate a lot of investment in customer’s time. This includes finding a doctor, arranging a time based on their availability, travelling to the facility for a screening, signing paperwork and following-up on his or her results. The introduction of AXA Priority Checkup is a great example of how we are simplifying our processes to benefit customers.”

Discussing further benefits, Mohamed Seghir, CEO at AXA Green Crescent Insurance Company, added; “Through AXA Priority Checkup, we are essentially removing barriers that will prevent customers from getting what is most important; their life protection. Life insurance provides peace of mind for individuals, families and employers, and we are keen to better showcase the value that it can bring across the region. The service is a win-win for all parties, as it is hassle-free for customers and removes non-relevant exams which add more time to the overall process.”

The medical screening includes an examination of the customer’s vitals, their medical history, as well as standard tests. If required, AXA may ask customers for further testing or records.

On his part, Adel Benachour, Head of Offering at AXA, said: “In addition to the added convenience throughout the process, the data privacy of our customers is also enhanced, as all information during the screening is collected securely, sent directly to AXA and assessed within 48 hours, ensuring that the customer’s insurance coverage begins sooner.”

The no. 1 global insurance brand*, AXA offers great cover at competitive prices. For more information, call 800 AXA (292) or visit   

*As per Interbrand 2018 ranking.



AXA, one of the largest global insurers, is a worldwide leader in Insurance and Asset Management with a purpose of empowering people to live a better life. In the Gulf region, AXA has been present for more than 68 years, offering a wide range of insurance products and services for corporate, SME and individual customers.

AXA in the Gulf is one of the largest international players in the G.C.C., covering the UAE, Oman, Bahrain and Qatar markets, with a workforce of over 780 employees, 20 branches and retail shops region-wide and over 1 million customers. With a range of products and services tailored to each customer, covering property & casualty insurance and life & health insurance, AXA in the Gulf is a multi-lined one-stop shop insurer.

Additionally, AXA is focused on helping the world better face climate risk, while also extending protection and risk knowledge to the public, in an effort to contribute to global economic development and become a trusted partner for customers in the region.

Recognised as a leading insurance brand, AXA has been winning several awards for its quality of services and products, and remains the no. 1 global insurance brand* for the 10th consecutive year as per Interbrand 2018 ranking. For more information visit  

Tony Hamad
Regional Brand & Communication Manager
+971 4 447 6181

David Ross
Senior Account Director
+971 4 445 4260                                               


Certain statements contained herein may be forward-looking statements including, but not limited to, statements that are predictions of or indicate future events, trends, plans or objectives. Undue reliance should not be placed on such statements because, by their nature, they are subject to known and unknown risks and uncertainties and can be affected by other factors that could cause actual results and AXA’s plans and objectives to differ materially from those expressed or implied in the forward looking statements. Please refer to Part 4 - “Risk factors and risk management” of AXA’s Document de Référence (Annual Report) for the year ended December 31, 2016, for a description of certain important factors, risks and uncertainties that may affect AXA’s business, and/or results of operations. AXA undertakes no obligation to publicly update or revise any of these forw

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