|15 November, 2018

How currency shocks impacted Emirates

Jameel Ahmad is the Global Head of Currency Strategy and Market Research at FXTM, having joined the company in May 2014 as Chief Market Analyst. He specialising in financial market developments, with a particular emphasis on global currencies, commodities and emerging markets. He holds a BA (Hons) degree in Business Studies with Accountancy & Finance from the University of the West of England. He recently completed an executive education course in Unconventional Monetary Policy at the Barcelona Graduate School of Economics.


Financial market fluctuations have been caused by issues like trade tensions and weakness across emerging markets

The downbeat economic outlook that has come through from Emirates this afternoon reiterates once again how major corporations and economies around the world can be negatively impacted by the very uncertain external environment that is encouraging high levels of financial market volatility.

Financial market fluctuations that have been caused by issues like trade tensions and consequent weakness across emerging markets represent just some of the uncertainties that are challenging the global economy.

They have also been raised as key issues by respected institutions like the IMF to revise global growth outlooks lower, while we have also seen in recent weeks signs of weaker economic output in major economies like China and Germany.


These challenges are going to impact a number of different corporations in various industries across the world, therefore I am not surprised that Emirates has warned around the impact of these challenges.

What is important to remember overall is that Emirates still remains as a profitable airline given all of the above challenges, and also the levels of competition that surround the airline industry as a whole.

Emirates is still a major brand and a desired airline of travel for people all over the world through different forms of travel purposes in spite of global-economic and industry challenges, which should continue to ensure that it enjoys a successful future where the future of airlines in different regions is not so certain.

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