26 April 2017

Amman, Jordan -- Aiming to continually enhance the rider experience and to support local businesses, Careem, the region’s leading ride-hailing app, today announced its new partnership with Kinz, aleading company specializing in data mining that covers all sectors of the economy, updated regularly and in line with the Ministry of Industry, Trade, and Supply, and other official entities.Users of the Careem app will officially be able to take advantage of the benefits of the partnership between Careem and Kinz by mid-May.

Serving a dual purpose, this strategic partnership serves to emphasize Careem’s commitment to being a corporate citizen of the community that supports and works with local companies and to prove its ongoing efforts taken to enhance its application for all users. With Kinz, Careem will go beyond the already available maps through Google, investing in a local startup that maps out every business in Jordan.

Additionally, through the partnership, Careem Captains will be able to learn more about the areas in which they drive and discover new locations in Jordan to more knowledgeably navigate roads. With Kinz, Captains will also receive specific details regarding addresses of businesses, and, using them as points of reference for pick-up and drop-off, Captains will be able to reach desired locations more accurately and efficiently. Moreover, the advanced, meticulous database of Kinz will help users pinpoint their pick-up locations and destinations in otherwise congested areas with numerous businesses.

Commenting on the occasion, Sabri Hakim, General Manager at Careem in Jordan, said, “We at Careem in Jordan aim to develop and enhance the local transportation system. Our partnership with Kinz is one of the methods through which we support this goal, as it assists users and Captains in identifying more than 70,000 Jordanian businesses and their locations, making the process of determining pick-up and  drop-off areas easier and more exact. One of our most important ambitions in the markets we operate in is to support emerging and local companies such as Kinz, which has striven to provide a rich platform of addresses that will enable us to provide a wealth of information to the user and Captain at the same time through Careem.

Chairman of Kinz Marwan Juma said, “Careem is providing a valuable service to the local community, and we are confident that our data will further enhance itsproduct line and provide a more complete and enjoyable experience to the end user. We await the benefits of this fruitful partnership, one that reflects our ambitions to further position Jordan as a true regional leader in IT.”

Kinz is the first company in Jordan to specialize in corporate data mining, with a clear focus on building distinctive databases to serve the various sectors of the Jordanian economy.

-Ends- 

About Careem
Careem is the region’s leading app-based car service that provides reliable, safe, convenient, and affordable transportation choices. Customers can book a car through the Careem app, on the website, or by calling a call center. Offering a more accessible, high-quality transport option that operates on a real-time platform, Careem is a pioneering company in the region’s nascent “sharing economy; ”its mission is to make people’s lives simpler by revolutionizing the transportation and logistics industry in the region. Established in Dubai in July 2012, Careem operates in 52 cities in the Middle East and North Africa (MENA) region, Turkey, and Pakistan. In Jordan, it operates in and around Amman, Irbid, and Zarqa, and throughout the rest of the region in major cities such as Abu Dhabi, Alexandria, Beirut, Cairo, Casablanca, Dammam, Doha, Dubai, Jeddah, Kuwait, and Riyadh.

For more information, visit www.careem.com

© Press Release 2017