Visual Dolphin Media, the leading Media Buying software, successfully met all expectations! It is now proven to be one of the most innovative solutions in the Middle East. After being adopted for several years by top ad agencies networks in the MENA countries, Visual Dolphin Media consolidated its grip on the market by attracting renowned names in the business, like Memac Ogilvy, Team Young, Grey KSA, Media Edge, Wunderman, AMG, Rotana Media, Qatar Media and many others.
These new installations strengthen the leadership of Visual Dolphin Media since it is now deployed by advertising networks with a consolidated turnover that constitutes an estimated 60% of the market share in the MENA countries.
Michel Nseir, CEO of Software Design Consulting Group, explains: "Over the past years, trends in the Media Industry have evolved fast. End users became more sophisticated and demanding. That was our challenge: use latest technologies to keep Visual Dolphin Media compliant to the Media Industry best practices".
Tailor made specifically for MBUs and Media Houses, Visual Dolphin Media reflects the diversity and character of the Media industry, bringing exceptional solutions to the business. It was designed and permanently enhanced, thanks to 20 years of close partnership with prominent institutions in the world of media and communication.
Visual Dolphin Media offers a dynamic work environment for booking, scheduling, planning, production and accounting of advertisements. It is an enterprise wide application that manages the complete commercial and production workflows of an operation, irrelevant of its size or complexity.
In conclusion, Visual Dolphin Media is the ultimate solution that any agency needs to provide its clients with quantifiable evidence that their advertising spending were properly invested to guarantee the best return on their investment.
-Ends-
About Software Design Consulting Group:
Software Design Consulting Group is a regional leader in providing turnkey solutions to medium and large-scale businesses. Over 3500 installations located in more than 25 countries already benefit from Software Design's business solutions and first class support.
Built over 20 years, Software Design's expertise in developing and implementing business systems allows the company to be one of the most responsive solution providers to changing business needs. The functional structure of Software Design has been set to yield the maximum benefit for both customers and the organization.
With its headquarters located in Lebanon, SDCG has set up offices in the United Arab Emirates and Saudi Arabia out of which it supports UAE, Bahrain, Oman, Kuwait and KSA clients.
For further information, please contact:
Software Design Consulting Group
mktg@softwaredesign.com.lb
Phone: 971-4-3383318
Fax: 971-4-3383319
Po Box: 35046 Al Romoul
Dubai - UAE
www.sd-lb.com
© Press Release 2007
