Healthy business in Q4 paves way for new outlets, fleet increase and service offerings
Kuwait City, Kuwait - 14 January 2009, Thrifty Car Rental, a subsidiary of Dollar Thrifty Automotive Group, Inc. (NYSE: DTG), today announced the appointment of Mohammed Al-Rashed as General Manger for its operations in Kuwait.
Al- Rashed, a Kuwaiti national, brings more than 13 years of experience in the car rental industry to Thrifty, all which have been in senior positions in Kuwait. Al- Rashed's key role is to drive the establishment of the Thrifty brand in Kuwait by overseeing the overall marketing and activities of the firm, maximizing profitability, forecasting operational performance results, as well as identifying and coordinating strategic business opportunities in the country.
"Thrifty's expansion in Kuwait is fast and simultaneous; we have increased our locations, services, and fleet," said Sam Eltibi, Executive Director, Dollar Thrifty Automotive Group. "Mohammed Al-Rashed has demonstrated exceptional strategic and analytical skills in his career. We are confident that his capabilities and strong insight into the Kuwait market will enable us to increase our market share in the country and ensure that Thrifty's quality standards are maintained."
Al- Rashed maintains that Thrifty's business has been climbing since October, "We have witnessed an increase in both corporate and leisure clients. The Thrifty brand has exceptional offerings for visitors and residents of Kuwait. We look forward to a challenging year and have new strategies in place to increase our market share and service offerings."
Thrifty Kuwait recently added two locations in the Palm Beach Hotel and the Al-Ghanim Service Center, bringing the total number of Thrifty locations in Kuwait to four, including the counters in the Kuwait International Airport and the downtown area. This has led to an increase in fleet size of 10%.
Thrifty has also increased its service offerings in Kuwait by adding GPS, car-with-driver, child car seats, and 30-minute maintenance to its portfolio.
To celebrate the new locations, Thrifty is offering up to 15% off their car rentals in Kuwait, and special offers to the Palms Beach hotel guests.
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About Thrifty Car Rental
Thrifty Car Rental is a subsidiary of Dollar Thrifty Automotive Group, Inc., (NYSE: DTG) a Fortune 1000 Company headquartered in Tulsa, Oklahoma. Together with its corporately-owned locations and those of its franchise owners, the Thrifty Car Rental brand serves value-conscious travelers from more than 1,028 locations in 68 countries. For additional information, visit www.dtag.com or www.thrifty.com.
For more information, please contact:
Sam Eltibi
Executive Director, Middle East and North Africa
Dollar Thrifty Automotive Group, Inc.
Tel: +971 4 43328833
Fax: +971 4 3324454
E-mail: sam.eltibi@thrifty.com
Natasha D'Souza
Consultant
The Portsmouth Group
Tel: +971 4 369 3575
Fax: +971 4 360 4511
Email : natasha.dsouza@theportsmouthgroup.com
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