SensAsia Urban Spa has unveiled an exciting new concept and brand expansion with the launch of The Spa by SensAsia at Grand Plaza Mövenpick Media City, which will open in March 2019. As leaders in the UAE spa industry, with a portfolio of SensAsia Urban Spa locations and bespoke private projects spanning its 14-year operation, The Spa by SensAsia at Grand Plaza Mövenpick Media City is the latest of the Dubai-born company’s bespoke spa concepts – demonstrating the demand for turnkey spa solutions by the Middle East hospitality market, and SensAsia’s capability to provide them.
Designed to provide a sleek sanctuary of tranquillity away from the frantic city pace, The Spa by SensAsia comprises five unisex and multipurpose treatment rooms – named Breathing, Living, Being, Flowing and Sensing – separate changing facilities for men and women, a gym, pool, bar, sauna and steam rooms.
SensAsia has created a bespoke menu of massages, facials, scrubs, wraps, prenatal treatments and complete sensory journeys for The Spa by SensAsia at Grand Plaza Mövenpick Media City [examples of which are below]. The much-loved and locally-lauded brand’s has brought some of its most popular treatments into the new menu, while also creating options unique to its latest spa, which have been conceptualised to fit with Grand Plaza Mövenpick Media City’s clientele, ethos of endless possibilities and brand principle: ʼwe make moments.ʻ
Demonstrating this is The Spa by SensAsia’s Tasting Bar, where clients, guided by their expert therapists, can customise their treatment by selecting Oriental-inspired oils and argan butters – such as orange blossom, vanilla and amber – to suit their mood. Set to become a stand-out offering at The Spa by SensAsia is the sensorial menu of ‘Journeys’ – including The Revival, The Luxe and The Dream – designed to allow clients to curate their own experience and encourage the body and mind to enter into complete states of escapism, calm, repair and luxury.
SensAsia has selected two new product lines to pioneer at The Spa by SensAsia at Grand Plaza Mövenpick Media City. Ancestral Parisian brand Charme D’Orient’s will bring its core principles of tradition, sensuality, harmony, purification and cultural heritage to The Spa by SensAsia, while a targeted range of facials and products will come from Vie Collection – specialists in advanced formulas that breathe new life into skin.
A dedicated menu ‘Just For Him’ has also been carefully constructed by the SensAsia team, and includes treatments such as The Gentleman’s Tonic salt scrub and stress-relieving massage, facials focusing on deep pore cleansing and skin reconditioning, as well as The Classic G&T – an intense massage for the glutes and thighs, followed by a juniper cocktail at the bar.
Salina Handa, founder and managing director of SensAsia Urban Spa says: “Spas have become necessities to hotels. They add value to the property and are profit-generating, which has not always been the case, and so market-savvy hoteliers are seeing the value in working with experts like SensAsia, who have proven success in this meticulous, detail-driven field. My background is in marketing, so new concepts and adaptations of the SensAsia brand are continually exciting for me. We have created several different variables to the trusted SensAsia journey with The Spa by SensAsia – the Tasting Bar; new product lines; new treatments – all while delivering the much- loved SensAsia promise. The Spa by SensAsia at Grand Plaza Mövenpick Media City carries the SensAsia brand – therefore it is vital to me personally that the service and execution match the standards that our fans have come to love and expect.”
Alfio Bernardini, general manager of Grand Plaza Mövenpick Media City says: “At Grand Plaza Mövenpick Media City, we are always committed to offer only the best to our guests and to make their experience memorable. SensAsia’s established reputation and proven record cannot be more in line with our brand promise: we make moments. Hence, it was natural to partner with SensAsia to manage the very first – The Spa by SensAsia – that proves our dedication to deliver only the finest from the hands of the experts. Collaborating with SensAsia has been exciting and rewarding – authenticity, passion and service culture is what differentiates them, and I am confident that our guests will treasure this experience.”
Example treatments at The Spa by SensAsia Grand Plaza Mövenpick Media City
THE REVIVAL
90min / 570dhs
A no-mess, fuss free alternative to this region’s most sought after skin sloughing ritual – the hammam. You’ll reap the same benefits, and far more, beginning with skin exfoliation using the body polish of your choice. A warmed ghassoul clay cocoon, blended with orange blossom floral water is then applied to the body, to reveal revitalised, renewed and deeply hydrated skin. Buh-bye leather limbs!
THE LUXE
75min / 565dhs
Escape to Morocco with this enriching total body treatment. Pink crystals and argan shell are combined with coconut and pink clay from the Sahara desert to gently exfoliate the skin, followed by a White Honey and Royal Jelly Body Mask. Luxe to the max with this brightening mix of powerful superfoods, paired with a warmed body milk of your choice, targeting all areas of pigmentation and uneven skin tone.
THE ESSENTIAL SPA RITUAL
120min / 690dhs
A complete journey into sensory heaven for the face and body, and the ultimate introduction to Vie Collection therapies. This SensAsia bestseller combines a 60-minute full body massage with an intensive Anti-Ageing or Skin Resurfacing Facial, prescribed to your needs.
A GLYCO GLOW
60min / 499dhs
Peel away the years with this unique skin-refining resurfacing facial, including gycolic acid exfoliation. Target blemishes, uneven skin tone, superficial facial scarring and fine lines, revealing a brighter, younger- looking complexion
THE ‘KNEAD’-IT MASSAGE
60min / 390dhs or 90min / 475dhs
The SensAsia signature mix of targeted deep tissue massage techniques. Perfect to relieve muscular tension, exactly where you ‘KNEAD’ it.
SERIOUSLY PAMPERING ARGAN BUTTER STONE MASSAGE
120min / 780dhs
A totally indulgent, powerful massage. Super skin-softening and nourishing argan butter works with heated river stones to target tightly wound muscles and relax the entire body.
THE CLASSIC G&T
45min / 345dhs
Glutes and thighs are kneaded and stretched back to life, followed by a botanically-infused gin cocktail of your choice from the bar. Just the tonic following a long, hard day and a ‘pick-me-up’ for the night ahead.
EDITORʻS NOTES: The Spa by SensAsia is located on level four of Grand Plaza Mövenpick Media City. SensAsia Urban Spas are located at The Village in Jumeirah, Emirates Golf Club and Golden Mile Galleria, Palm Jumeirah. For more information, online bookings, gift purchases and treatment menus, visit SensAsiaSpas.com
PRESS CONTACT: For more press information on all aspects of SensAsia Urban Spas, contact:
Sarah Walker-Dufton,
Director of PR & Media,
MPG Global.
Email: sarah.dufton@mpg-global.comor
call +971 56 609 3878.
About SensAsia Urban Spa:
SensAsia Urban Spa is the largest independent spa chain in the UAE, providing tailored, expertly-delivered and updated body treatments to complement today’s lifestyle. Current winner of the Professional Beauty Day Spa of he Year Award and Winner of Best Luxury Spa in Dubai in the Luxury Lifestyle Awards 2018, SensAsia celebrates a sparkling 14 years of providing unique pamper havens to the masses of spa-ites in the Middle East in 2018. With its uber-chic day spa locations, located in premium city spots, SensAsia offers a sensory journey through blissfully indulgent experiences – stemming from Balinese grace, Japanese elegance and Thai tradition. It all began with The Village, Jumeirah, where founder Salina Handa created the ultimate sanctuary for health and wellness-savvy ‘Jumeirah Janes' back in 2004. The SensAsia family then spread to Emirates Golf Club, which is open to both men and women, Golden Mile Galleria, Palm Jumeirah and most recently launched The Spa by SensAsia at Grand Plaza Mövenpick Media City, which will open in March 2019.
Sarah Dufton
Director, Public Relations & Media
T: +971 56 609 3878
E: sarah.dufton@mpg-global.com
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