DUBAI: Dubai Institute of Design and Innovation (DIDI) has announced the winners of the UAE's largest design challenge; Project Design Space Season 3 (PDS).

Set up for school students, PDS allows them to get a unique opportunity to gain real-world experience in the field of design, and support the UAE's strategy for development, growth and youth employment.

More than 4,000 students from grades 5 -12 in all 7 Emirates were given a design brief and asked to come up with solutions responding to the business challenge. The list of clients this year included Dubai Holding, The Dubai Mall, Centrepoint and Emirates Marine Environmental Group. 

The challenges helped blend best practices in science, education and innovation, aiming to offer the young designers an exceptional opportunity to learn how to devise new ideas that could drive forward visions of sustainability and innovation in the city for future generations, namely the UAE Vision 2021.

Hani Asfour, Dean of DIDI said: “We are thrilled with the overwhelming response we have received. The diversity of the design challenges created a very creative and innovative atmosphere for all students, allowing them the chance to be the next designers and creative thinkers”.

All final projects were judged by a panel from a representative of the corporation and DIDI faculty member, based on students final pitch as well as the quality of their prototype.

The winners of Dubai Holding challenge are Our Own English High School and
Greenwood International School. They had to design an educational water play space.

Winners of The Dubai Mall challenge are GEMS Millennium School​
North London Collegiate School
, and they were asked to design the kiosk of the future.

Alongside, winners of Centrepoint challenge are Al Manahil Private School
Al Hudaibah School, and the challenge was to design an innovative omni-channel customer experience.

And finally, winners of Emirates Marine Environmental Group challenge are Dubai and Northern Emirates Home School​, and Institute of Applied Technology - Ras Al Khaimah, and they had to design an easily transportable and sustainable solution for protecting sea turtle nests.

Throughout 16 intensive weeks of design thinking, prototyping and practicing, students were mentored by their school teachers during the after-school workshops to prepare solutions for client design briefs, and attended workshops that were held at DIDI campus in Dubai Design District (d3).

“We had lots of weaknesses and strengths in our prototype, and by participating in the DIDI Design Boot camp allowed us to focus more on the weaknesses and elaborate more on the strengths, as better design makes life more convenient for us” said Armin Ahmed, student taking the challenge of The Dubai Mall from Al-Salam private school.

DIDI's efforts further support Dubai's progress and fast-paced growth as part of the UAE, as Dubai became the first city in the Middle East to be added to the UNESCO list of creative cities of design.

The first of its kind in the region, DIDI's Bachelor of Design curriculum has been crafted in partnership with the Massachusetts Institute of Technology (MIT) and the Parsons School of Design, to offer a distinctive program, firmly embedded in design-thinking and creative problem-solving.

© Press Release 2019

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