Dubai, 24 October 2007, worldwide: In 1978, a Kodak engineer invented a device he called a digital camera. Last night, Steven Sasson was inducted into the Consumer Electronics Hall of Fame, for his invention which has forever changed the way the world takes photographs.

Kodak, who inspired the digital photography revolution, today produces its own line up of award-winning "best in category" digital cameras putting cutting edge technology in the hands of general consumers, with more accessible pricing and wider array of compatible offerings, in particular its professional finish, at-home photo printer dock-stations, digital picture frames, digital batteries and photo kiosks.

Speaking about the digital revolution, Sasson said, "The most important aspect of photography, why we take pictures, remains the same. Our memories are our most important possessions, and the job of this or any other photographic technology is to enable us to make these vital parts of our lives easier to relive and even more valuable."

In keeping with its long standing tradition of industry firsts, Kodak has several distinct digital photography patents including the Kodak Colour Science Chip for crisp vibrant colours, Light Management Film for sharper and wider viewing angles, and its EasyShare™ software and hardware offerings to keep things picture perfect yet simple enough for everyday users.

Arif Khan, Kodak Near East Area Manager said, "Digital photography and Kodak have had a long and celebrated history. Cutting edge research is a priority at Kodak and it is this fervent spirit that continues to put Kodak digital cameras and digital technology at the industry forefront, and more importantly in the hands of our customers."

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About Eastman Kodak Company
Kodak is the world's foremost imaging innovator, providing leading products and services to the photographic, graphic communications and healthcare markets. With sales of $14.3 billion in 2005, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak's system of digital and traditional image capture products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; Creative professionals rely on Kodak technology to uniquely tell their story through moving or still images; and leading Healthcare organizations rely on Kodak's innovative products, services and customized workflow solutions to help improve patient care and maximize efficiency and information sharing within and across their enterprise.

For more information, contact:
Sana Lababidi
Media Relations Manager
Tel : 04 3415558
Fax : 04 3415559
Email : sana@raeepr.com
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© Press Release 2007