Dubai, United Arab Emirates: The HSA Group, a trusted multi-national corporation, recognised globally for its discerning investments, efficient manufacturing systems and market leading brands, will be present at Gulfood 2022, the world's largest annual food and beverage trade show currently being held at the Dubai World Trade Centre, until 17 February.
The diversified conglomerate operates in various business sectors across manufacturing, commercial and industry services. HSA Group’s continued success in accessing new global markets is upheld with the manufacturing and trading of high-quality products, and by delivering cutting-edge services to its customers. At the annual tradeshow, HSA Group will showcase its unique FMCG brand portfolio to over four thousand companies, from around 120 countries.
Commenting on the Gulfood event, Mr. Shawki Ahmed Hayel Saeed, Group Chief Operations Officer at HSA Group, said: “We are delighted to participate in the 27th edition of the world’s largest annual food and beverage sourcing event. This participation is yet another milestone for our conglomerate as we have successfully participated in 17 editions of the tradeshow. Through our business’ FMCG vertical there are critical priorities that we seek to effectively serve including sustainability, impactful innovation in food production, and accessibility to high-quality products. Having been in business since 1938, We believe that the growth and prosperity of our business is enabled through impactful, strategic, partnerships within different environments, and Gulfood offers us an excellent global platform to network and highlight our innovative thinking and diversified product lines.”
“We are eager to meet and reconnect with our long-standing partners from the world over including UAE, KSA, UK, Malaysia, Indonesia, Kenya, Egypt, and Yemen, and to foster new collaborations over the next few days.” He added.
Many of HSA Group’s brands developed and introduced across global markets, have gone on to become household names, renowned for their universal quality and appeal to consumers. The group currently exports 50 brands to over 87 countries around the world. Through Gulfood, the group is determined to advance its strategy to grow local production capacity to effectively meet the region’s growing consumer demands.
This year’s edition of Gulfood is set to focus on enabling sustainability in the food and beverage industry. In keeping with this effort, HSA Group also seeks to establish its renewable energy strategy and expansion plans to produce alternative energy solutions predominantly for the commercial and industrial sector across the MENA region.
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