Qatar Tourism led a delegation of 14 partners at the highly anticipated global Meetings, Incentives, Conferences and Exhibitions (MICE) industry event, IBTM World 2023. Held from November 28 to 30 in Barcelona, Spain, this year’s event attracted more than 15,000 business event professionals from over 100 countries.
Qatar Tourism showcased its latest tourism and business event developments and offerings through educational presentations and targeted meetings with corporate event agencies, incentive houses, professional conferences organisers, international associations, and media.
This year’s pavilion featured representatives from Qatar’s most prominent hotels, Destination Management Companies (DMCs), tour operators, conference and exhibition venues, all of which showcased the diverse offering available for meetings and events. IBTM World is the leading global event for the MICE and events industry and takes place annually in Barcelona.
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About Qatar Tourism
Qatar Tourism’s mission is to establish Qatar as a place where cultural authenticity meets modernity, and where people of the world come together to experience unique offerings in culture, sports, business and family entertainment, rooted in Service Excellence. Qatar Tourism will regulate and develop the tourism industry, encouraging investment from the private sector. It will set the national strategy for the tourism sector, reviewing it periodically and overseeing its implementation, with the aim of diversifying tourism offerings in the country and increasing visitor spend. Through our network of international offices in priority markets, and cutting-edge digital platforms, Qatar Tourism is expanding Qatar’s presence globally and enhancing the tourism sector.