Great news for all Euphoria showers fans from GROHE - 2011 will witness a number of new products being added to the Euphoria design family. Digital and modern designs are just two of the new elements. A genuine minimalist design highlight is the new Euphoria Cube line with its absolute simplistic design and straight lines. Euphoria Digital shower set combines the latest technologies with the ultimate comfort, delivering digital showering pleasure at an unbeatable price-performance ratio.
This is what shower fans have been waiting for - a digital shower set at an attractive price. Euphoria Digital has a clear mission, using modern digital technology to create a customised showering experience. The shower set offers showering pleasure guaranteed. Providing an unequalled feeling of the perfect shower, its easy and intuitive operation and many practical functions will quickly win over even technology-shy consumers.
The intuitive operation is created by the Digital Controller and Digital Diverter. The compact wireless control unit can be positioned anywhere in the bathroom. It is operated via three universally understandable buttons. The first starts or stops the water flow, the second increases the temperature and the third reduces it. A simple touch of the Digital Controller is all it takes. The illuminated ring on the round operating unit indicates the current water temperature by changing from blue to red, making the shower absolutely comfortable. The water flow can be adjusted on the outer turning wheel of the Digital Controller. The special ProGrip™ surface texture allows safe operation even with wet or soapy hands.
The GROHE TurboStat® thermostat technology is essential for the perfect showering experience. It responds in a fraction of a second to pressure and temperature fluctuations and offsets them reliably. Additional safety is created by the SafeStop function, which triggers a blinking light on the Digital Controller as soon as a 38 °C temperature is reached. Thanks to the thermostat technology, Euphoria Digital also features a special pause function for temporarily interrupting the water flow while shampooing. The water flow is then restarted at exactly the same amount and temperature. The Memory function allows the consumer to store their preferred settings, which are then recalled for the next shower.
Euphoria Cube - purism at its best
The design of the new Euphoria Cube is just as progressive as the innovative digital technology of Euphoria Digital. The unique geometry combines pure squares with level surfaces creating a perfectly modern minimalist style that blends perfectly with the new Eurocube faucet line, which is completely free of curves and cylinders.
The hand shower with its elongated square and the head shower with its square flat designs are the heart of the product line. This is purism at its best. Additionally, GROHE offers a matching wall connection, a wall holder and a shower system in a uniquely modern look. It combines all the benefits of a head shower and a hand shower in a single product. Shifting from one shower to the other for personalised showering pleasure is easy and straightforward. The shower system can easily and instantly be installed by any professional installer - a product for double showering pleasure.
Thanks to GROHE DreamSpray® technology, All Euphoria showers feature rich spray patterns they deliver water in perfection. The GROHE EcoJoy® models additionally decrease water consumption without compromising on showering comfort, making them an ideal choice for commercial projects.
The new Euphoria showers from GROHE: The future of showering has begun.
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About GROHE
Grohe AG is the world's leading premium brand of sanitary fittings. As a global brand for sanitary products and systems, GROHE sets standards in quality, design, technology and sustainability, providing water to perfection.
With its headquarters in Hemer and Corporate Center in Düsseldorf, the company currently employs some 5,000 people worldwide, including 2,300 in Germany. In 2010, the company's kitchen and bathroom fittings and showers, automatic fittings for the commercial and contract sectors, and installation and flushing systems generated sales of EUR 980 million (unaudited figure).
GROHE has six production plants, of which three are located outside Germany, namely in Portugal, Thailand and Canada. The company currently generates 82 % of its sales outside Germany.
GROHE Eastern Mediterranean, Middle East & Africa
PO Box 27048
CY-1641, Nicosia, Cyprus
Internet: www.grohe.com
Media contact: Memac Ogilvy Public Relations
Point of contact: Melanie Schmutz, Senior Account Manager
Phone: +971 50 7706 714
E-mail: melanie.schmutz@ogilvy.com
© Press Release 2011
