Emaar launches Arabesque-style Yasmin villa community in Arabian Ranches

•Yasmin community features only 98 villas; five types of villas to be available in four- to six-bedrooms
•Emaar to launch sales of Yasmin in Dubai and Abu Dhabi simultaneously, along with dedicated showcase in Riyadh on February 8, 2014
•Online registration for Dubai and Abu Dhabi sales to commence on February 5, at 10am, and for Riyadh at 9am at www.emaar.com

Dubai, UAE; February 2, 2014: Emaar Properties is marking the launch of its first Arabesque-style villa community in Arabian Ranches, one of the most sought-after and established lifestyle neighbourhoods in Dubai.

The newly launched Yasmin villa community features only 98 elegantly designed and culturally-inspired villas. They come in five different types of four- to six-bedrooms, all providing a refreshing new lifestyle experience for families.

The Yasmin homes are architecturally stunning and designed to offer spacious living spaces with large windows and wide doorways providing optimal natural light. Immaculately landscaped green spaces and private plots for gardens are part of each villa.

Impeccably styled, Yasmin villas take their design inspiration from the unique interpretation of the Arabian colour palette. Minimalistic clean lines of woodwork and polished floors are contrasted against the flowing contours of the villas. The homes also offer residents access to the finest leisure, entertainment, and social destinations in the city.

Ahmad Al Matrooshi, Managing Director, Emaar Properties PJSC, said: "Yasmin is a tribute to the Arabesque architectural features that find expression in several of our developments. An exclusive lifestyle choice, ideal for families, Yasmin takes residents closer to the heritage elements of the Arabian culture, which is reflected in the design inspirations."

Arif Amiri, Chief Commercial Officer, Emaar Properties PJSC, added: "The launch of our new Yasmin community in Arabian Ranches reflects the growing demand for premium villas in Dubai that are ideal for families. With Yasmin, Emaar is further defining its credentials as a developer of world-class communities that meet the lifestyle aspirations of residents, with demand not only from Dubai but other markets too."

A 'Residents' Club' offers home-owners the opportunity to pamper and rejuvenate the mind and body, with a state-of-the-art gymnasium; a pool encircled by quaint cabanas; and indoor running track; and a beauty salon and spa.

Those looking for the serene outdoors will have access to a signature 247-acre golf course; the Dubai Polo & Equestrian Club; community parks and gardens, equipped with barbeque deck; dedicated children's area; tennis courts; football pitches; and a dedicated gourmet restaurant.

Emaar will launch Yasmin villas simultaneously in Dubai and Abu Dhabi, in addition to a dedicated showcase in Riyadh, on February 8, 2014. Online registration for the sales in Dubai and Abu Dhabi will commence at 10am, and for Riyadh at 9am on February 5 at www.emaar.com.

The sales in Dubai and Abu Dhabi will take place in Emaar Pavilion, on Mohammed Bin Rashid Boulevard in Downtown Dubai, and at the Emaar Sales Centre in Al Nahda Tower, respectively, from 10am. The showcase in Riyadh will be held at Four Seasons Hotel Riyadh at Kingdom Centre, from 9am.

For more information, +9714 366 1688 (International) or 800 36227 (UAE), or email globalsales@emaar.ae.

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About Emaar Properties PJSC:
Emaar Properties PJSC, listed on the Dubai Financial Market, is a global property developer with a significant presence in the Middle East, North Africa and Asia. A provider of premium lifestyles through its world-class portfolio of integrated communities, the company also has proven competencies in shopping malls & retail, and hospitality & leisure. Burj Khalifa, the world's tallest building, and The Dubai Mall, the world's largest shopping and entertainment destination, are among Emaar's trophy developments.

Emaar is currently expanding The Dubai Mall's Fashion Avenue by 1 million sq ft and also redefining the cultural scene of the city with The Opera District in Downtown Dubai, to feature the city's first opera house and several art and design galleries. The company is partnering with Meraas Holding to develop Dubai Hills Estate, the first phase of Mohammed Bin Rashid City (MBR City). Emaar and Dubai Holding have also joined hands to develop a magnificent 1,500-acre mixed-use waterfront development within MBR City that draws inspiration from the Dubai Creek.

Among other mega-projects of Emaar is the King Abdullah Economic City in Saudi Arabia the region's largest private sector-led project. Emaar is also the largest foreign direct investor in India's real estate sector and its joint venture has a country-wide presence covering the residential, commercial, retail and hospitality sectors. www.emaar.com

For more information, please contact:
Kelly Home / Nivine William
ASDA'A Burson-Marsteller
+9714 4507 600
Kelly.home@bm.com / Nivine.william@bm.com