12 February 2017
- New board game is based on the world-famous 'Monopoly' and features some of the emirate's famous landmarks and attractions

- H.E. Buamim: 'Dubai-Opoly' boosts Dubai's international profile and showcases emirate's offerings as a thriving tourist destination

Dubai, UAE: Dubai Chamber of Commerce and Industry has announced that it has launched “Dubai-Opoly”, a new recreational game as part of its efforts to promote Dubai as a global hub for business and trade.

Modelled after the world-famous “Monopoly” board game, Dubai-Opoly will soon hit store shelves in the UAE and GCC region, and feature some of the emirate’s most prominent landmarks and attractions. The new game complements Dubai Chamber’s efforts to strengthen the emirate’s reputation as a thriving centre of commerce and a leading tourist destination.

H.E. Hamad Buamim, President and CEO, Dubai Chamber, explained that the Chamber adopted an innovative and creative approach when it came to developing the board game.

“By launching this unique initiative, we will promote Dubai’s brand and boost its international profile. Last year, the Chamber received over 600 international delegations and participated in more than 70 events abroad. Dubai-Opoly offers an ideal platform to showcase what Dubai has to offer businesses and tourists, while it also merges these two concepts together in a fun and interactive way,” H.E Buamim said.

H.E. Buamim added that Dubai-Opoly is expected to have a strong appeal among all segments of the Dubai’s society as it celebrates some of the most popular aspects of living and doing business in the emirate.

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About
Established in 1965, the Dubai Chamber of Commerce & Industry is a non-profit public entity, whose mission is to represent, support and protect the interests of the business community in Dubai by creating a favourable business environment, supporting the development of business, and by promoting Dubai as an international business hub.

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For more information, please contact:
Ruba Abdel Halim
Manager, PR & Corporate Communications 
Tel: +971 4 2028450
Email: ruba.halim@dubaichamber.com

© Press Release 2017