21 October 2008
Improves the Audio Quality of Music, Movies and Games on your Notebook PC and Plays it Wirelessly through Speakers in any Room of your Home

Dubai - Creative Technology Ltd., a worldwide leader in digital entertainment products, today introduced the new Creative Sound Blaster® X-Fi® Notebook sound card, designed to make all of your iTunes, Rhapsody, Napster and MP3 music, movies and games on your notebook PC sound better. It fits easily into the ExpressCard slot to upgrade the latest notebook PCs to premium sound systems with award-winning X-Fi audio technology.

The combination of Creative Wireless Receiver and Creative Sound Blaster X-Fi Notebook frees you from having to directly connect your notebook PC to your speakers. When connected to powered speakers, they allow you to relax with your notebook PC and listen to your music, play a game or watch a movie while the audio plays wirelessly in any room of your home.

You can place up to four speaker systems with Creative Wireless Receivers up to 30m away from your notebook and your audio will play wirelessly with no delays or dropouts, without requiring a wireless network. You can also set up individual zones to control playback independently in specific rooms.

"The Creative Sound Blaster X-Fi Notebook and Creative Wireless Receiver were designed to dramatically improve the sound quality of all of the music, movies and games on your notebook PC and play it wirelessly anywhere in your home. This allows you to put your speaker systems where you want them without having them tied to your laptop and stuck on your desk," said Leonard Yap, Marketing Manager of Creative Labs Middle East.

Creative's award-winning X-Fi audio technology provides significant benefits to any audio listening experience. For music, Creative X-Fi Crystalizer® technology utilises audio algorithms to selectively restore the highs and lows from instruments and vocals that were damaged or diminished during the iTunes, MP3, game audio or other compression processes.

For PC gaming, Creative X-Fi CMSS®-3D technology provides a compelling surround sound experience for headphones so gamers can hear the precise position of their opponents even when they cannot see them. The Creative Sound Blaster X-Fi Notebook also features Creative's EAX® ADVANCED HD™ audio technology, for stunning positional audio realism in today's hottest games.

For movies, the Creative Sound Blaster X-Fi Notebook card includes a free download of PowerDVD software with full DTS and Dolby Digital decoding support. Creative X-Fi CMSS-3D technology provides virtual surround sound through stereo speakers or headphones for an immersive cinematic movie audio experience.

The Creative Sound Blaster X-Fi Notebook card is now available, priced at AED 499. The Creative Wireless Receiver will be available at the end of November at the price of AED 399.

For more information on the Creative Sound Blaster X-Fi Notebook card, Creative Wireless Receiver and all other Creative products, visit www.ae.creative.com

 - Ends -

About Creative
Creative is a worldwide leader in digital entertainment products. Famous for its Sound Blaster sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed ZEN™ portable audio and media players. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment -- anytime, anywhere. www.ae.creative.com

For more information, please contact:
Max Tuttle    
NettResults Public Relations
PO Box 72587, Dubai, United Arab Emirates
Tel: +971 4 331 1593     Fax: +971 4 331 1562
Email: max.tuttle@nettresults.com     
Website: www.nettresults.com

Rima Dudeja     
NettResults Public Relations
PO Box 72587, Dubai, United Arab Emirates
Tel: +971 4 331 1593 
Fax: +971 4 331 1562
Email: rima@nettresults.com 
Website: www.nettresults.com

Hind Hammoud
NettResults Public Relations
PO Box 72587, Dubai, United Arab Emirates
Tel: +971 4 331 1593
Fax: +971 4 331 1562
Email: hind.hammoud@nettresults.com
Website: www.nettresults.com

© Press Release 2008