Riyadh, Saudi Arabia – The Saudi Real Estate Refinance Company (SRC), wholly owned by the Public Investment Fund (PIF) announced the launch of its new brand identity and logo. in the presence of His Excellency Mr. Majid bin Abdullah Al Hogail, Minister of Municipal and Rural Affairs and Housing and Chairman of the Board of Directors at SRC, and members of the Board of Directors and executives.

The rebranding reflects the company's growing influence and role in the real estate financing market, this step comes as the company celebrates the completion of its fifth year of operation, in which it has strengthened its role in developing a robust secondary real estate market, supporting its growth and stability, and attracting more local and international investors through the introduction of new investment tools. It is currently working with its partners to continue developing a secondary market that supports the housing market in the Kingdom.

Fabrice Susini, CEO of SRC said: "We are delighted to unveil our new brand identity and logo. We believe that this rebranding will better reflect who we are and the role we play in the Kingdom’s thriving housing sector. We are committed to being a trusted and reliable partner, and we believe that our new visual identity better represents this commitment.”

The company has a unique business model and has witnessed since its inception in 2017 a strong growth in its business and partnerships within the real estate financing sector, as part of the various housing sector initiatives in line with the objectives of Vision 2030.

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About Saudi Real Estate Refinance Company (SRC)

Fully owned by the Public Investment fund (PIF), the Saudi Real Estate Refinance Company (SRC) was established in 2017, after obtaining a license to operate in the secondary real estate market by the Saudi Central Bank, with the goal of transforming the local housing market. SRC enables individuals and entities interested in direct or indirect real estate financing to increase and diversify origination of long-term fixed-rate (LTFR) products. As one of its primary roles, SRC provides banks and real estate finance companies with liquidity or capital relief, enabling growth in the home financing sector to increase home ownership rates among Saudi citizens. SRC will subsequently aggregate and packages home financing portfolios into mortgage-backed securities to be sold to domestic and international investors. With a world class management team drawing from international best practice, SRC is uniquely positioned to become the partner of choice for banks and non-bank lenders in the Kingdom. SRC is rated ‘A’ (positive) by Fitch Ratings and ‘A2’ (stable) by Moody’s Investors Service. For more information please visit: http://srco.com.sa/

For press enquiries, please contact:
Saudi Real Estate Refinance Company (SRC)                                 
info@srco.com.sa
Instinctif Partners through: src@instinctif.com                                                                   
Joann Joseph
joann.joseph@instinctif.com