Dubai – United Arab Emirate: Dubai Sothebsy's International Realty proudly enters a new era with the unveiling of its historic rebranding. Boasting a decade of excellence in Dubai's luxury real estate landscape, this rebrand marks a significant milestone in the company’s history and extends its impact across borders, encompassing the United Arab Emirates, the United Kingdom, and the Kingdom of Saudi Arabia, reinforcing a unified vision for global luxury living.

A convergence of heritage and contemporary vision, this rebranding venture underscores Dubai Sotheby's International Realty's unwavering commitment to refining the benchmarks of luxury real estate in the region. More than a name change, this transformation echoes the company's enduring pursuit of excellence, innovation, and the delivery of unparalleled service.

This significant rebranding aligns with a crucial juncture as the company commemorates a successful decade in sales. Over this remarkable journey, Dubai Sotheby's International Realty has firmly established itself as a leading market force. The company has demonstrated its ability to cater to an affluent clientele by successfully completing transactions involving high-value properties, showcasing its proficiency in handling substantial real estate transactions.

“I truly believe that, as we step into this new chapter for Dubai Sotheby's International Realty, we are forging a path of resilience. In the realm of luxury real estate, we are not just changing a name; we are reshaping the narrative and setting a precedent for the future. Just as I've observed the economic shifts in Europe, I recognize that sustainable growth requires a vision that goes beyond immediate gains. Our dedication to elevated standards, innovation, and service is not just a reflection of our past success but a promise for the prosperous future we are building. Dubai Sotheby's International Realty is not merely a brand; it's a commitment to enduring value and unmatched quality.” - George Azar, Chairman & CEO, Dubai Sotheby’s International Realty.

As the brand embarks on this ambitious journey, it not only signals a visual transformation but represents a strategic move to shape the future of luxury living across diverse markets. This rebranding is poised to leave an indelible mark on the industry, cementing Dubai Sotheby's International Realty as a beacon of distinction and setting a precedent for elevated standards in global real estate.


Phillip Walsh 
Marketing Director
Dubai Sotheby's International Realty