Coral Dubai Deira Hotel, managed by Hospitality Management Holding (HMH), enters its second year of innovative collaboration with D’Grade, converting its PET waste into high-quality yarn for textiles.

Launched in 2021, HMH’s ‘Be Green, Go Green’ initiative has empowered its teams to take positive action in their local communities to fight climate change and protect the environment.

Consumers worldwide buy billions of plastic drinks bottles a year. Although most of these are made from highly recyclable PET (polyethylene terephthalate), only a small proportion are ever actually recycled. The rest ends up in landfill or in our rivers and seas, creating a serious environmental problem,’ said Mohamed Fouad, General Manager.

As part of their campaign against plastic waste in landfills, the Coral Dubai Deira Hotel has committed to alternative disposal of plastics made from PET (polyethylene terephthalate). Food and beverage packaging are generally made from PET, a clear, strong, and lightweight plastic used especially for convenience-sized soft drinks, juices, and water bottles.

‘Our team are rigorous in looking out for that iconic PET1 recycle symbol on packaging waste throughout our outlets,’ he continued. ‘Over the past year, we have contributed over 200 bags of recyclable waste to the Simply Bottles Initiative, as part of our commitment to “convert, not throw away.” Every piece helps, and we are proud to do our part.’

Coral Dubai Deira Hotel offers pioneering customer service, internationally recognized safety standards and exceptional guest facilities as part of a welcoming and caring guest experience, with environmental impact front of mind at all times. 


About Coral Hotels and Resorts

Coral Hotels and Resorts, managed by HMH – Hospitality Management Holding, was launched in 2003 as Middle East’s 1st dry hotel chain. It is a quality-driven 4 and 5-star brand with a vision of excellence. The chain offers an array of exciting properties designed for discerning travellers who seek intimate surroundings, distinctive service and a safe environment across key destinations in the Middle East and North Africa. Coral promises to serve its guests with passion through its diversified properties Coral Beirut Al Hamra Hotel, Coral Muscat Hotel & Apartments, Coral Al Ahsa Hotel, Coral Jubail Hotel, Coral Al Khobar Hotel, Coral Khartoum Hotel, Coral Port Sudan Hotel, Coral Dubai Deira Hotel, and Coral Beach Resort Sharjah. All chains offer diversified dining outlets, leisure and business facilities. The hotels are equipped with wide range of rooms to meet the needs of diversified travellers from families, to business travellers, to travellers seeking relaxation or a long stay.

For more information about Coral Beach Resort, please visit:
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About HMH

Founded in 2003 in Dubai, HMH – Hospitality Management Holding is a fully integrated hotel management company that prides itself for being the largest operator in the dry sector within the region. HMH provides hotel owners and developers a broad spectrum of world-class management solutions with five distinct, yet complementary, hotel brands catering to varied market segments from luxury to lifestyle. These include Bahi Hotels & Resorts, Coral Hotels & Resorts, Corp Hotels, EWA Hotel Apartments and ECOS Hotels. HMH’s strategic expansion in the Middle East and North Africa has been successful in unlocking a world of opportunities while creating value for its stakeholders, associates, staff members and customers. The existing portfolio is located in some of the most desirable destinations across the MENA region, with a pipeline of hotels under development to grow HMH’s regional footprint even further.

For more information about HMH please visit

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