Kuwait:  From Kuwaiti cuisine, to Pizza challenge, talented chefs from Alshaya Group’s restaurants emerged as big winners at this year's Hotel, Restaurant and Catering Awards (HORECA) - Kuwait's leading food and beverage competition. 26 awards and 5 awards for Best Hygiene were   won by a team of 80 chefs who participated in different categories in a range of live competitions covering the hospitality, catering, and food industry sectors.

As part of the event this year, Alshaya’s Hospitality team also participated in HORECA Talks where Frank Bordoni, Head of Food Standards Quality & Assurance, Alshaya Group shared valuable insights about adapting global culinary trends in the Kuwaiti local market addressing topics related to climate-friendly and sustainable eating, healthy and functional foods, and upcoming microtrends such as Asian Influence in cuisine.

Participants from Kuwait and other countries took part in this year's exhibition, competing in 87 categories that were judged by experts and heads of chef unions from a number of European, Arab and Asian countries.

The participants from Asha’s, The Cheesecake Factory, P.F. Chang’s, Amiti Noura, Pizza Express, Dean & Deluca and Alshaya’s culinary team showcased their unprecedented creativity and extensive experience winning 3 gold, 8 silver, and 15 bronze in various categories. The chefs cooked up award-winning dishes that have not just won the hearts of customers, but also the hearts of judges at HORECA.

“Events and competitions like these are a unique opportunity to meet other chefs, see what else is going on in the culinary world and more crucially for chefs to be able to gauge themselves against other chefs and competitors in the market as well as showcase their talent,” said Frank Bordoni, Head of Food Standards Quality & Assurance, Alshaya Group.

HORECA is a yearly hospitality event, where various companies directly or indirectly related to hospitality participate and attend the three-day event. This year marks Alshaya’s fifth participation at HORECA.

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About Alshaya Group  

  Alshaya Group is a dynamic family-owned enterprise, first established in Kuwait in 1890. With a consistent record of growth and innovation, Alshaya Group is one of the world’s leading brand franchise operators, offering an unparalleled choice of well-loved international brands to customers,  

  Alshaya Group’s portfolio extends across MENA, Turkey, and Europe, with thousands of stores, cafes, restaurants, and leisure destinations, as well as a large scale online and digital business.  

  Operating in multiple sectors including Fashion, Food, Health & Beauty, Pharmacy, Home Furnishings and Leisure & Entertainment, Alshaya Group colleagues are united by a commitment to authentically deliver great customer service and brand experiences.  

  Fresh, modern, and relevant, Alshaya’s constantly evolving portfolio reflects the choices and lifestyle of its customers. From flagship stores and restaurants in prestige malls, through to local coffee shops, drive-thrus and online, Alshaya Group brings customers the brands they love in the places they want to be.  Brands such as Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang’s, The Cheesecake Factory, Shake Shack, The Body Shop, M.A.C, Victoria’s Secret, Boots, Pottery Barn and KidZania.  

Learn more about Alshaya Group at www.alshaya.com. Follow us on Facebook and Instagram.