Dubai, United Arab Emirates - 09 January 2005 - Chevrolet and Al Yousuf Motors will be sponsoring Aqua Fantasia water show at this year's Dubai Shopping Festival. This was announced at a press conference organized by Dubai Municipality held at Al Safa Park on 5 January 2005.
Aqua Fantasia, one of the highlights of the Dubai Shopping Festival will be held every night at Dubai Creek Park. In addition, Chevrolet and Al Yousuf will play host to a range of exciting displays, including demonstrations of the entire range of Chevrolet vehicles available in the region as well as fun activities and giveaways.
"We value our close relationship with the Dubai Municipality," said Ahmed Al Yousuf, President, Al Yousuf LLC. "As Chevrolet's retailer in Dubai, we are delighted to be able to play a part in this year's Dubai Shopping Festival. In keeping with DSF's theme of providing great value, we are also pleased to offer a range of special deals for visitors to the Creek Park who are keen on purchasing a Chevrolet vehicle during the Shopping Festival."
"The sponsorship of Aqua Fantasia follows hot on the heels of the Chevrolet Live event, which was hosted in the Creek Park in December," said Gerry Groenewegen, Regional Marketing Manager for Chevrolet. "Chevrolet Live could not have come to life without the untiring support of the Dubai Municipality. It is our pleasure to be able to work with them once more to create another exciting and fun-filled event for the community."
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About Chevrolet
Chevrolet is the largest division of General Motors. Founded in 1911, Chevrolet fulfils the transportation needs of millions of people daily around the world and offers the broadest line-up of cars, trucks and vans in the industry.
In the Middle East, Chevrolet has a strong heritage stretching back more than four decades. Today Chevrolet brings the most comprehensive range of quality vehicles to customers across the region, offering superlative comfort, safety, power and excitement from a brand that has long been a trusted partner in the region.
Chevrolet boasts the widest range of passenger cars in the Middle East, from the cost effective entry-level Aveo, Epica and Optra models to the full-size luxury Caprice and Lumina sedans and the award-winning TrailBlazer, Suburban and Tahoe SUV models. In 2003, Chevrolet represented 63% of all GM sales, and that number is expected to rise to 70% by end 2004.
About Al Yousuf Motors
Al Yousuf Motors is Chevrolet's Dubai retailer. Its state-of-the art showroom on Sheikh Zayed Road is dedicated to offering the highest levels of pre and after-sales customer services in the UAE. Al Yousuf's grand-scale, fully air-conditioned and equipped workshop - amongst the largest of its kind in the Middle East - offers superior levels of after-sales support all year-round.
For more information:
Saada Hammad
Communications and PR Manager
General Motors Middle East
Tel: (009714) 3143350
e-mail saada.hammad@gm.com
© Press Release 2005
